Multi-Site Senior Living Admissions & Outreach Lead

Alliance Health & Human Services; Northborough (MA); On-site; USD 70,000 - 90,000; Full time

Job summary

Alliance Health & Human Services seeks a proactive admissions professional to lead marketing and occupancy development for Rest Home and Assisted Living across two MA communities. You will build referral partnerships, conduct tours, and manage outreach initiatives to grow census.

Responsibilities include coordinating events, partnering with corporate marketing, and tracking progress toward occupancy goals, while maintaining strong community presence and travel locally.

Qualifications

• 2–4 years of experience in healthcare admissions or related field.
• Experience with Assisted Living, Rest Home, Skilled Nursing, or rehab preferred.
• Strong communication, organization, and presentation skills.
• Able to work across two locations and travel locally.

Responsibilities

• Lead admissions, marketing, and occupancy development for Rest Home and Assisted Living programs at two communities.
• Develop and maintain referral relationships with senior centers, Councils on Aging, elder service agencies, hospitals, home care providers, and other community partners.
• Conduct tours, consultations, follow-ups, and admissions coordination with prospective residents and families.
• Plan and coordinate open houses, community events, educational programs, and outreach initiatives.
• Develop and maintain an outreach/marketing plan to generate qualified leads and grow census.
• Collaborate with Corporate Marketing and Central Admissions to support advertising and admissions.
• Track inquiries, referral activity, outreach efforts, and occupancy goals.

Skills

Healthcare admissions

Relationship building

Communication

Organization

Presentation skills

Independent work

Local travel

Tools

Microsoft Office

Matrix

CarePort

Job description

Alliance Health & Human Services seeks a proactive admissions professional to lead marketing and occupancy development for Rest Home and Assisted Living across two MA communities. You will build referral partnerships, conduct tours, and manage outreach initiatives to grow census.

Responsibilities include coordinating events, partnering with corporate marketing, and tracking progress toward occupancy goals, while maintaining strong community presence and travel locally.