Multi-Location SEO Manager

MB2 Dental; Carrollton (TX); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Life insurance

Short/Long-term disability

PTO

Paid holidays

401(k) options

Job summary

MB2 Dental, a first-of-its-kind Dental Partnership Organization, is hiring a Multi-Location SEO Manager in Carrollton, TX. You will lead organic growth strategies for a network of partner practices, optimizing local pages, profiles, and enterprise SEO efforts.

You will own technical SEO initiatives, manage external agency partners, and develop standardized location reporting. Strong analytics and communication skills are essential for executive-level insights.

Qualifications

• 5+ years of experience in SEO, organic growth, or digital performance marketing.
• Proven success in developing and executing SEO strategies within multi-location organizations.
• Experience driving search optimization across SEO, AI search, and related technologies.
• Strong background managing SEO agencies, consultants, or external partners.
• Advanced proficiency with GA4, GSC, GTM, SEMrush, Ahrefs, or comparable platforms.
• Ability to communicate technical concepts to executive and non-technical audiences.

Responsibilities

• Lead the organic search strategy for our network of partner practice websites, driving visibility and patient acquisition.
• Build and optimize frameworks for Google Business Profiles, local citations, and multi-location page performance.
• Own technical SEO initiatives including site architecture, indexation, schema markup, and Core Web Vitals.
• Manage relationships with external SEO partners to align KPIs with business outcomes.
• Develop standardized reporting across locations and translate data into executive insights.
• Leverage GA4, GSC, GTM, SEMrush, Ahrefs, and Power BI to drive actionable performance.

Skills

SEO Strategy

Local SEO

Analytics

Stakeholder Mgmt

Agency Management

Tools

GA4

GSC

GTM

SEMrush

Ahrefs

Power BI

Job description

Overview

MB2 Dental, a first-of-its-kind Dental Partnership Organization (DPO) founded in 2007 and based in Carrollton, TX, is actively hiring a Multi-Location SEO Manager! This is an excellent opportunity to work in a highly collaborative team while independently managing multiple job tasks and responsibilities.

MB2 proudly collaborates with more than 830 Dentist Owners and supports over 840 practices across 45 states. Under the visionary leadership of our CEO, Dr. V, you will find a fulfilling career within the MB2 family right from the start. Join us today and discover why MB2 is widely recognized as an exceptional workplace that fosters professional growth and an unparalleled sense of community.

We are excited to offer our team members a competitive compensation package that includes medical/dental/vision/life insurance, long and short-term disability, PTO, paid holidays, traditional and Roth 401(k) options, and more!

Key Responsibilities:

• Organic Growth Strategy
  • Lead the organic search strategy for our network of partner practice websites, driving visibility, authority, and patient acquisition across traditional and AI-powered search platforms. Develop scalable, hyper-local SEO programs that help practices compete and win in highly competitive local markets.
• Local & Enterprise SEO
  • Build and optimize frameworks for Google Business Profiles, local citation management, location page performance, and multi-location search visibility. Ensure best practices are consistently deployed across all properties while adapting strategies to individual market dynamics.
• Technical SEO Leadership
  • Own technical SEO initiatives, including site architecture, indexation, schema markup, structured data, Core Web Vitals, and page performance. Partner closely with web development teams to identify opportunities, resolve technical issues, and improve overall search performance.
• Agency & Vendor Management
  • Manage relationships with external SEO partners, establishing clear performance expectations and measurable KPIs aligned to business outcomes. Ensure agency efforts are focused on driving qualified traffic, conversions, and revenue impact.
• Performance Analytics & Executive Reporting
  • Develop and maintain standardized reporting across all locations. Translate complex SEO and website performance data into actionable, executive-level insights that clearly demonstrate business value and growth opportunities.
• Tools & Technology
  • Leverage advanced expertise in GA4, Google Search Console, Google Tag Manager, SEMrush, Ahrefs, and similar platforms. Experience integrating data sources into reporting and visualization tools, such as Power BI, is highly valued.

Qualifications:

• 5+ years of experience in SEO, organic growth, or digital performance marketing.
• Proven success in developing and executing SEO strategies within multi-location, franchise, healthcare, or other distributed-network organizations.
• Experience driving modern search optimization strategies across SEO, AI search, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO).
• Strong background managing SEO agencies, consultants, or other external marketing partners.
• Advanced proficiency with GA4, Google Search Console, Google Tag Manager, SEMrush, Ahrefs, or comparable SEO platforms.
• Ability to communicate technical concepts effectively to both executive and non-technical audiences.
• Client-facing experience and stakeholder management skills are strongly preferred.

MB2 Dental Solutions, LLC is an equal opportunity employer.