Multi-Channel Digital Content Strategist

Tower Hill Insurance Group; Florida; On-site; USD 65,000 - 100,000; Full time

Benefits offered by this job

Medical

Dental

Vision

Life & Disability Insurance

401(k)

Health Savings Account

Pet insurance

PTO & Holiday pay

Job summary

Tower Hill Insurance Group is seeking a Digital Content Strategist in Florida to develop and execute digital marketing content across websites, blogs, emails, and social channels. The role requires a creative storyteller with a strong digital marketing mindset and collaboration with internal and external stakeholders.

You will manage content calendars, produce multimedia content, and optimize campaigns to strengthen brand visibility and audience engagement.

Qualifications

• Minimum two to three years in digital marketing, content development, social media management, email marketing, or multimedia production.
• Experience in insurance or financial services is a plus.

Responsibilities

• Develop digital content plans to support marketing campaigns across digital platforms.
• Create engaging content for websites, blogs, emails, and social media.
• Maintain digital content calendars aligned with campaigns and initiatives.
• Produce graphics, videos, and interactive content to showcase the brand.
• Coordinate and support email marketing campaigns and newsletters.
• Monitor performance metrics and recommend improvements to engagement and brand visibility.
• Research trends and opportunities to enhance digital engagement and user experience.
• Collaborate with internal and external stakeholders to ensure content aligns with brand standards.
• Coordinate relationships with external vendors supporting digital marketing.
• Evaluate processes and propose improvements for efficiency and quality.

Skills

Digital marketing

Content development

Social media management

Email marketing

Multimedia production

Education

Bachelor's degree in Marketing/Business Administration

High School Diploma or GED

Job description

Tower Hill Insurance Group is seeking a Digital Content Strategist in Florida to develop and execute digital marketing content across websites, blogs, emails, and social channels. The role requires a creative storyteller with a strong digital marketing mindset and collaboration with internal and external stakeholders.

You will manage content calendars, produce multimedia content, and optimize campaigns to strengthen brand visibility and audience engagement.