MMM & Portfolio Optimization Lead

Haleon; Warren Township (NJ); Hybrid; USD 149,000 - 204,000; Full time

Benefits offered by this job

401(k) plan

Tuition reimbursement

Paid parental leave

Health care coverage

Job summary

Haleon US seeks a Portfolio Optimization Manager to lead MMM and optimization initiatives across brands and channels, translating analytics into strategic investment decisions. You will partner with Marketing, Finance, and Leadership while guiding internal and external analytics teams.

Based in Warren, NJ, this hybrid role requires in-office presence three days per week and a strong track record in marketing analytics, MMM, and team leadership.

Qualifications

• Bachelor’s degree in Analytics, Statistics, Economics, Marketing, Business, Data Science, or related field.
• 7+ years of experience in marketing analytics, commercial analytics, business insights, strategy or related fields.
• Experience leading Marketing Mix Modeling (MMM) programs and translating results into business recommendations.
• Experience in portfolio optimization, resource allocation, scenario planning, or strategic investment support.
• Strong analytical and problem-solving skills with large-scale datasets.
• Experience influencing senior stakeholders with data-driven recommendations.

Responsibilities

• Lead Haleon US’s MMM program, including governance, delivery and activation of recommendations.
• Translate complex analytical findings into actionable business recommendations.
• Act as trusted advisor to Marketing, Finance, Commercial, and Leadership teams.
• Lead portfolio optimization and resource allocation analyses for planning and investments.
• Develop fact-based recommendations across brands, channels, and customer segments.

Skills

Marketing analytics

MMM leadership

Data storytelling

Stakeholder management

Cross-functional collaboration

People leadership

Budget management

Scenario planning

Education

Bachelor’s degree in Analytics, Statistics, Economics, Marketing, Business, or related field

Tools

Power BI

Tableau

R

Python

Job description

Haleon US seeks a Portfolio Optimization Manager to lead MMM and optimization initiatives across brands and channels, translating analytics into strategic investment decisions. You will partner with Marketing, Finance, and Leadership while guiding internal and external analytics teams.

Based in Warren, NJ, this hybrid role requires in-office presence three days per week and a strong track record in marketing analytics, MMM, and team leadership.