Merchant Growth Strategist – E‑Commerce Platform

TikTok; Seattle (WA); On-site; USD 151,000 - 258,000; Full time

Job summary

TikTok is seeking an experienced strategy leader in Seattle to drive merchant onboarding, growth, and long-term success for TikTok Shop. You will collaborate with operations, product, and merchant success teams to translate initiatives into scalable programs that boost merchant enablement and platform efficiency.

The role requires 5+ years in e-commerce strategy or related fields, strong data skills, and the ability to identify growth opportunities through analysis and stakeholder alignment.

Qualifications

• Bachelor's degree in Business, Economics, Marketing, Data Science, or related field.
• 5+ years of experience in e-commerce strategy, marketplace operations, or related fields.
• Experience collaborating with cross-functional teams such as operations, product, or merchant success teams.
• Strong analytical skills and the ability to use data to identify business opportunities and inform strategy development.

Responsibilities

• Develop and implement strategies to support merchant onboarding, growth, and long-term success on TikTok Shop.
• Identify opportunities and operational challenges within the merchant ecosystem, and design structured initiatives to improve merchant performance and platform supply.
• Partner closely with industry teams, operations teams, and product teams to translate strategic initiatives into scalable programs.
• Leverage product capabilities and platform tools to build scalable solutions that improve merchant enablement and operational efficiency.
• Analyze merchant performance data and ecosystem trends to identify growth opportunities and continuously refine merchant strategies.
• Led cross-functional projects to implement merchant growth initiatives and ensure alignment across stakeholders.

Skills

Analytical skills

Cross-functional collaboration

Data-driven decision making

Education

Bachelor's degree in Business/Economics/Marketing/Data Science

Job description

TikTok is seeking an experienced strategy leader in Seattle to drive merchant onboarding, growth, and long-term success for TikTok Shop. You will collaborate with operations, product, and merchant success teams to translate initiatives into scalable programs that boost merchant enablement and platform efficiency.

The role requires 5+ years in e-commerce strategy or related fields, strong data skills, and the ability to identify growth opportunities through analysis and stakeholder alignment.