Membership Strategy & Innovation Leader

Association for Financial Professionals; United States; On-site; USD 90,000 - 135,000; Full time

Benefits offered by this job

Generous benefits

401K with employer match

Flexible schedules

Generous vacation/sick/holiday leave

Awards for flexible workplace

Job summary

Association for Financial Professionals (AFP) is seeking a senior leader to own AFP Membership strategy, drive revenue growth, and oversee engagement across the member lifecycle. You will guide pricing, benefits, and value propositions while leading cross-functional teams to deliver a compelling membership experience.

The role emphasizes data-driven decision making, strategic oversight of community platforms and learning systems, and fostering a high-performing, collaborative culture in a

Qualifications

• Demonstrated success leading membership, customer, audience, product, subscription, or engagement strategy with measurable growth and retention outcomes.
• Strong business and financial acumen, including experience managing revenue goals, budgets, expenses, resources, and business performance.
• A data-informed approach and the ability to translate audience insights, performance metrics, and market trends into action.
• Experience developing and optimizing value propositions, pricing, benefits, products, or engagement programs.
• Strong people leadership skills, including the ability to inspire, coach, develop, and hold teams accountable.
• A collaborative leadership style and the ability to influence across functions, build alignment, and communicate with clarity and authenticity.
• Comfort leading change, solving complex problems, and moving between long-term strategy and hands-on execution.
• Strong technical fluency and confidence working with community, learning, CRM, analytics, or related digital platforms.

Responsibilities

• Own the strategy, performance, and P&L for AFP Membership, with accountability for revenue, growth, retention, expenses, resources, and results.
• Advance a best-in-class member experience by strengthening AFP’s products, benefits, and engagement opportunities across the membership lifecycle.
• Lead cross-functional teams in shaping and delivering a competitive, compelling membership value proposition, including the value bundle, pricing, and benefits.
• Use audience insights, performance data, and market trends to guide decisions, optimize strategy, and maximize impact.
• Provide strategic oversight for AFP’s community platform and learning management systems, ensuring a seamless, engaging, and high-value experience.
• Inspire, coach, and develop a high-performing team while fostering innovation, accountability, collaboration, and operational excellence.
• Align membership initiatives with AFP’s organizational priorities, market needs, and global opportunities.
• Represent AFP professionally with internal and external stakeholders and contribute to other strategic and operational priorities as needed.

Job description

Association for Financial Professionals (AFP) is seeking a senior leader to own AFP Membership strategy, drive revenue growth, and oversee engagement across the member lifecycle. You will guide pricing, benefits, and value propositions while leading cross-functional teams to deliver a compelling membership experience.

The role emphasizes data-driven decision making, strategic oversight of community platforms and learning systems, and fostering a high-performing, collaborative culture in a