Membership Growth & Donor Engagement Manager

UW Advancement Careers; Seattle (WA); Hybrid; USD 71,000 - 106,000; Full time

Job summary

KUOW Puget Sound Public Radio in Seattle is seeking a Membership Manager to develop and execute multi-channel membership strategies that acquire, retain, engage, and upgrade donors. This role leads donor communications, benefits programs, and monthly giving initiatives to drive revenue and long-term loyalty.

The position emphasizes data-informed decisions, cross-team collaboration, and the management of campaigns across email, mail, on-air, web, and social platforms.

Qualifications

• Bachelor's degree in marketing, communications, nonprofit management or related field.
• Three years' experience in fundraising, donor relations, or related field.
• Demonstrated success in developing and implementing donor/customer engagement strategies.
• Experience building and managing email marketing programs.
• Proficiency in CRM software (Salesforce and Marketing Cloud).
• Strong analytical and problem-solving skills; advanced data analysis and customer lifecycle optimization.
• Ability to manage multiple projects and meet deadlines.

Responsibilities

• Lead the strategy and execution of annual giving programs across channels to grow donor acquisition, retention, engagement, and revenue.
• Monitor, analyze, and report on donor metrics to improve fundraising outcomes.
• Optimize membership systems and technology, including Salesforce and Marketing Cloud.
• Plan donor events and in-station experiences to deepen member relationships.

Skills

Donor engagement strategy

Email marketing

Data analysis

Project management

CRM proficiency

Education

Bachelor's degree in marketing, communications, nonprofit management

Tools

Salesforce

Marketing Cloud

Job description

KUOW Puget Sound Public Radio in Seattle is seeking a Membership Manager to develop and execute multi-channel membership strategies that acquire, retain, engage, and upgrade donors. This role leads donor communications, benefits programs, and monthly giving initiatives to drive revenue and long-term loyalty.

The position emphasizes data-informed decisions, cross-team collaboration, and the management of campaigns across email, mail, on-air, web, and social platforms.