MEDIA EXECUTIVE - WDTV

Gray Media, Inc.; Bridgeport (WV); On-site; USD 50,000 - 80,000; Full time

Job summary

Gray Media Group, Inc is seeking a high-energy Media Executive to drive sales and service for local business customers. You will sell TV commercials, digital ads, streaming options, and more, with salary plus bonus opportunities and strong growth potential within the nation’s second-largest TV broadcast company.

You will grow Gray Media's business by finding new customers and matching our TV and digital products into tailored marketing plans that meet customer objectives, with a focus on

Qualifications

• Experience in media sales or related advertising sales is a plus.
• Must be a good communicator with strong organizational and presenting skills.
• Energetic, professional, and able to manage multiple tasks and deadlines.

Responsibilities

• Grow Gray Media's business by identifying new local business customers.
• Match TV and digital products in tailored marketing plans to customer objectives.
• Network to set meetings and develop customized proposals.
• Ensure timely follow-through and plan implementation.

Skills

Media Sales

Networking & Prospecting

Marketing plan development

Communication skills

Organizational skills

Driver's license

Job description

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first and/or second highest-rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 46 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About WDTV:

Part of Gray Media: WDTV (CBS), WVFX (FOX), EVFX (CW), and EDTV (MeTV) are combined with Gray Digital Media (GDM) to provide the strongest marketing platform in North Central West Virginia. WDTV and WVFX simply reach more households than any other TV station in the area. Locally, WDTV and WVFX provide several hours of LOCAL NEWS including breaking stories, weather and sports. WDTV, as a CBS affiliate, hosts more of the predominant local favorite Pittsburgh Steelers games than any other Network and has long been a home for March Madness, The Grammys, CMT Awards, The Masters, PGA Championship and many other high-profile television shows and events. WVFX, as a FOX affiliate, features NCAA football that includes Big 10 and Big 12 (conference of WVU) games weekly, along with the NFC schedule of the NFL, NASCAR, Major League Baseball including The All-Star Game and World Series, and the area's exclusive 10 pm LOCAL NEWS. Gray Digital Media provides the station with the ability to be a one-stop digital shop for our local customers (Audience Targeting, SEO, OTT, Native Ads, and much more). At this time, Gray has TV stations in 113 markets in the U.S. and is the owner of the largest portfolio of #1 stations out of any broadcast group.

Job Summary/Description:

The station is looking for a High Energy Media Executive for sales and service of local business customers. Products to be sold include: TV commercials, Digital Display Ads, Audience Targeting campaigns, streaming TV, streaming radio, gaming, and more. Gray Media Group, Inc has one of the best job training programs in the industry. This sales position pays a salary plus bonus opportunities with enormous growth potential for the 2nd largest TV broadcast company in the country. The extensive features and benefits of working for Gray can be found at www.graymedia.com

We want someone who can grow Gray Media's business by finding new customers that we can match our TV and Digital products in a marketing plan to the needs of those customers, creating a mutually beneficial relationship.

Duties/Responsibilities include, but are not limited to:

You can be most successful if you:

• Have the personality and ability to network and get meetings with new customers
• Are ambitious enough to research, develop, and present a customized marketing plan
• Are organized to the extent that there is timely follow-through with detail on the implementation of plans
• Ultimate goal of helping businesses grow or meet their objectives

Qualifications/Requirements:

• Media Sales experience a plus, but not necessary. Please list any prior sales experience.
• Candidate must be a good communicator with strong organizational, writing, and presenting skills.
• Other important quality traits: Energetic, professional appearance, the perseverance to not give up, ability to work on many tasks simultaneously, and have an ability to meet deadlines.
• You must possess a valid driver's license with a good driving record.

WDTV-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray's employees to perform their job duties may result in discipline up to and including discharge.

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Skills

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Licenses & Certifications

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.