Media Effectiveness GTM Strategy Lead

Google; Los Angeles (CA); On-site; USD 133,000 - 221,000; Full time

Benefits offered by this job

Bonus target 15%

Equity

Benefits

Job summary

Google is seeking a senior leader to drive Measurement product activation within the Product Go-To-Market team for the Americas Large Customer Sales region. You will accelerate adoption of measurement products and enable regional growth by shaping activation programs, collaborating with Sales, Marketing, and GTM teams, and guiding analytics-driven decisions.

This role emphasizes data-driven strategy, cross-functional leadership, and building trusted executive relationships while defining and

Qualifications

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in a management consulting, sales operations, business strategy or corporate advisory role.

Responsibilities

• Lead strategic projects for Measurement, focused on Media Effectiveness at the Americas scale; oversee multiple opportunities and design governance for long-term goals.
• Define, align on and execute priority regional product objective key results and activation priorities, metrics, and strategies; build governance systems for progress against business goals.
• Work cross-functionally with internal stakeholders (Sales, Go to Market, Marketing) to deliver solutions meeting business objectives; influence Global stakeholders for regional needs.
• Conduct in-depth analysis of media effectiveness products and revenue data to identify trends and insights for activation.

Skills

Problem solving

Strategic thinking

Stakeholder management

Operational excellence

Customer-focused mindset

Education

Bachelor's degree or equivalent practical experience

Job description

Google is seeking a senior leader to drive Measurement product activation within the Product Go-To-Market team for the Americas Large Customer Sales region. You will accelerate adoption of measurement products and enable regional growth by shaping activation programs, collaborating with Sales, Marketing, and GTM teams, and guiding analytics-driven decisions.

This role emphasizes data-driven strategy, cross-functional leadership, and building trusted executive relationships while defining and