Media Effectiveness GTM Strategy Lead

Google

Boulder (CO)

On-site

USD 152,000 - 221,000

Full time

11 days ago

Get more replies from employers

Send a job-specific resume in minutes.

Job summary

Google is seeking a leader for Measurement within the Product Go-To-Market team to accelerate activation and growth of media effectiveness products across the Americas. You will shape regional activation programs, drive product adoption, and partner with ALCS to optimize cross-channel ad spend for large advertisers.

The role emphasizes data-driven decision making, experimentation, and collaboration with Sales, Marketing, and GTM teams to deliver outcomes that improve value for customers and

Qualifications

Bachelor's degree or equivalent practical experience.
6 years of experience in a management consulting, sales operations, business strategy or corporate advisory role.

Responsibilities

Lead strategic projects for Measurement, focused on Media Effectiveness at the Americas scale; oversee opportunities and design governance.
Define and execute priority regional product OKRs, activation priorities, metrics, and strategies; build governance for goals.
Work with Sales, Go to Market, Marketing to deliver solutions meeting business objectives; influence Global stakeholders.
Conduct in-depth analysis of media effectiveness products and revenue data to identify trends and insights for decision making.

Skills

Strategic problem solving

Executive stakeholder relationships

Operational excellence

Sales operations

Management consulting experience

Education

Bachelor's degree or equivalent

Job description

The role emphasizes data-driven decision making, experimentation, and collaboration with Sales, Marketing, and GTM teams to deliver outcomes that improve value for customers and

Get your free, confidential resume review.

or drag and drop your file here.