Media Analytics Manager

Kimberly-Clark USA; Chicago (IL); Hybrid; USD 110,000 - 150,000; Full time

Benefits offered by this job

Flexible work model

Inclusive employer

Job summary

Kimberly-Clark USA seeks a Media Analytics Manager to support the ongoing development and delivery of Amazon Media analytics for North America. You will analyze data, summarize insights, and provide program management support to enable Marketing Insight development and cross-organization collaboration to maximize growth and profitability.

The role reports to the Associate Director, Amazon Media Analytics, and requires strong SQL skills, data visualization capability, and experience turning data

Qualifications

• BS degree in quantitative field or proven business/analytics background.
• 3+ years of data analytics experience, preferably with media tools.
• Strong analytical mindset with ability to derive actionable insights.
• Knowledge of SQL is required.
• Ability to translate data analyses into concise business insights.
• Ability to design, execute and analyze media tests.
• Willingness to initiate and own research from start to finish; good interpersonal skills.

Responsibilities

• Champion adoption of AMC and other Amazon data systems at BU and Brand level.
• Leverage AMC to drive audience insights, design, strategies and optimizations that support brand strategy and KPIs.
• Monitor and synthesize short-term media results, competitive insights, and recommend optimizations across data sources.
• Synthesize Amazon Media Performance relative to National and Retail activities, trends.

Skills

SQL

Data analytics

Audience insights

Media tests

Problem solving

Interpersonal skills

Education

Bachelor's in quantitative field

MS degree preferred

Tools

Tableau

Power BI

Job description

Media Analytics Manager

Job Description

You're not the person who will settle for just any role. Neither are we. Because we're out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you'll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you'll help us deliver better care for billions of people around the world. It starts with YOU.

The Media Analytics Manager is responsible for supporting the ongoing development and delivery of Amazon Media analytics at Kimberly Clark North America. This role will play a key role in analyzing data, summarizing insights, and providing program management support to enable Marketing Insight development and cross-organization collaboration. The role will maximize growth, share, and profitability of the revenue streams.

The role will report into the Associate Director, Amazon Media Analytics.

About You

In one of our professional roles, you'll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center.

Job responsibilities

• Champion adoption of AMC and other Amazon data systems at Business Unit and Brand level
• Leverage AMC to drive audience insights, design, strategies and optimizations that support brand strategy and deliver marketing KPIs in collaboration with internal KC teams, Amazon and agency partners
• Support brand strategies by monitoring & synthesizing short term media results, competitive insights & recommend optimization across all relevant data sources
• Synthesize and contextualize Amazon Media Performance relative to: National + Retail Activities (ex: STV + Commerce), Amazon Paid + Organic trends

Qualifications

• BS degree in Quantitative field, or otherwise proven background in business/analytics. MS preferred.
• 3+ years of work experience in data analytics with preference for media tools and capabilities
• Strong analytical and problem solver mindset with a drive towards actionable insights from data.
• Knowledge of SQL required
• Ability to translate data analyses into succinct and actionable business insights.
• Ability to design, execute and analyze various media tests
• Willingness to initiate and own research, exploration and analysis from start to finish for any business problem.
• Good interpersonal skills and ability to remain focused-yet-flexible in a fast-paced internet company environment.

Preferred (not essential, but desired)

• Acumen of Amazon Advertising ecosystem and measurement suite
• Experience with marketing clean rooms
• Desire to progress into future analytics roles that have impact over brand strategy
• Working experience in data visualization software (Tableau, PowerBI, etc.) for effective data presentation to help make strategic business decisions and generate next best actions

Led by Purpose. Driven by You.

Total Benefits

We believe that our employees are our greatest asset, and we're committed to providing them with the resources they need to be successful. If you're looking for a rewarding career with a company that cares about its employees, then Kimberly-Clark is the place for you.

Here are just a few of the benefits you'd enjoy working in this role for Kimberly-Clark. For a complete overview, see www.mykcbenefits.com

Flex That Works at Kimberly-Clark

We believe great work happens when people come together with purpose. That's why we offer a flexible work model that blends remote work with intentional in-person collaboration - helping you connect, grow, and innovate while maintaining the balance you value.

Fine print

And finally, the fine print....

For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world, which is why we seek to build a workforce that encompasses the experiences of our consumers. When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law.

The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaust