Senior Manager, Consumer Analytics

Kimberly-Clark; Chicago (IL); Hybrid; USD 150,000 - 190,000; Full time

Job summary

Kimberly-Clark in the United States is seeking a senior analytics partner to lead cross-functional data-driven initiatives that shape brand strategies for North America. You will manage advanced analytics programs, partner with senior leadership, and translate insights into actionable business opportunities across the organization.

A strong track record in data-driven storytelling is required for influencing decisions at all levels.

Qualifications

• 10+ years in a data-centric role with analytics experience.
• Experience with marketing mix modeling and attribution.
• Direct experience with syndicated data sources (Nielsen, IRI, Numerator, NPD).
• Proven ability to translate data into actionable recommendations for senior leadership.

Responsibilities

• Manage advanced analytics projects, including external suppliers, to ensure projects are executed accurately, timely, and cost-efficiently.
• Support Emerging Analytics team on analytics pilots within the sector, helping to provide business context to the execution and results.
• Apply sound understanding of current and emerging analytics methodologies as the functional expert in consumer practices.
• Partner with cross-functional teams to identify business issues, research objectives and hypotheses to address brand questions.
• Develop learning plans to evaluate hypotheses and utilize analytic techniques to develop and test hypotheses, draw inferences and create recommendations.
• Synthesize and apply information to develop insights on the brand, category, consumers, and innovation pathways.

Skills

Leadership

Cross-functional

Storytelling

Influence

Data visualization

Education

Undergraduate degree

Advanced degree preferred

Tools

Nielsen data

IRI data

Numerator data

NPD data

Job description

You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU.

This position is an influential business partner to the senior leadership team and cross functional community. You will be responsible for proactively partnering with key cross functional partners to develop, manage and execute North American learning plans with the purpose of developing deep consumer insights to guide brand strategies and assessing market dynamics to identify areas of opportunity.

You will analyze robust internal and external consumer data sources to distill insights, recommending ways to manage and optimize the business. You will be looked upon to build talent of others by developing and sharing best practices with both the Insights & Analytics team and broader multi-functional teams.

This role requires a confident and inspirational leader with a successful track record of developing and implementing strategic plans, building exceptional partnerships, and influencing all levels of the organization.

About You

In one of our professional roles, you’ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center.

Job responsibilities include:

• Manage advanced analytics projects, including external suppliers, to ensure projects are executed in an accurate, timely, and cost-efficient manner.
• Support Emerging Analytics team on analytics pilots within the sector, helping to provide business context to the execution and results.
• Apply sound understanding of current and emerging advanced analytics methodologies, action as the functional expert in the application of consumer practices.
• Partner with cross-functional teams to help identify relevant business issues, research objectives and hypotheses to address brand questions and needs.
• Develop the appropriate learning plans to evaluate hypotheses that can assist in meeting business objectives and utilize appropriate analytic techniques to develop and test hypotheses, draw relevant inferences, and create recommendations to define business opportunities.
• Synthesize, interpret, and apply information/data to establish facts and develop insights to provide new perspectives on the brand, category, consumers, and innovation pathways.

To succeed in this role, you will need the following qualifications:

• Undergraduate degree. Advanced degree preferred.
• 10+ years of experience in a data-centric role with direct experience with advanced analytics solutions like marketing mix modeling and marketing attribution models
• Direct experience with syndicated data sources like Nielsen, IRI, Numerator and/or NPD.
• Proven application of behavioral science and forward-thinking research tools. (e.g., In market optimization, Understanding Media & content optimization, 1st party data usage and application, and 1:1 Targeting & Personalization).
• Demonstrated examples of personal leadership leveraging consumer insights to develop story for brand and tailoring results presentations to different groups, including senior leadership
• Ability to work effectively with all levels of business team management
• Proven ability in translating data to knowledge to actionable recommendations
• Proven ability to integrate data from different data sources to provide clarity and direction to multi-functional team
• Strong influencing skills to convince partners and management on strategic direction

Preferred Experience:

• Strong analytics skills and experience with diagnosing and resolving complex problems and translating to business opportunities
• Excels at translating and simplifying complex data and insights, crafting stories on implications across the business
• Experience and/or passion for fast moving metrics to enable faster test, learn & optimization cycles for content & media plans
• Experience driving innovation from initial concept development through to in-market measurement
• Proven ability to create testable hypotheses from data-driven insights, especially within dynamic media plans

Led by Purpose. Driven by You.

Total Benefits

We believe that our employees are our greatest asset, and we're committed to providing them with the resources they need to be successful. If you're looking for a rewarding career with a company that cares about its employees, then Kimberly-Clark is the place for you.

Here are just a few of the benefits you’d enjoy working in this role for Kimberly-Clark. For a complete overview, see http://www.mykcbenefits.com/

Flex That Works at Kimberly-Clark

We believe great work happens when people come together with purpose. That’s why we offer a flexible work model that blends remote work with intentional in-person collaboration — helping you connect, grow, and innovate while maintaining the balance you value.

And finally, the fine print.

For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world, which is why we seek to build a workforce that encompassesthe experiences of our consumers. When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law.

The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.

Employment is subject to verification of local policies.

Employment is subject to verification of pre-screening tests which may include drug screening, background check, and DMV check.

Veterans and members of the Reserve and Guard are highly encouraged to apply.

At Kimberly-Clark, pay is just one aspect of our total rewards package, which also includes a variety of benefits and opportunities to achieve, thrive and grow. Along with base pay, this position is eligible for overtime pay and a comprehensive benefits suite, including our 401(k) and Profit-Sharing plan. The anticipated base pay range for this role is provided above for a fully qualified hire. Actual pay will depend on several factors, such as location, role, skills, performance, and experience. Please note that the stated pay range applies to US locations only.

This role is available for local candidates already authorized to work in the role’s country only. Kimberly-Clark will not provide relocation support for this role.