MarTech Platform Engineer – Email, SMS & Push

Avenue Code; San Francisco (CA); On-site; USD 93,000 - 104,000; Full time

Job summary

Avenue Code is seeking a Martech Engineer to join a high-impact engagement for a large enterprise retail transformation. This role sits at the intersection of marketing technology and software engineering, building and maintaining infrastructure powering customer communications across email, SMS, and push.

You will work in a collaborative, senior-level engineering team delivering scalable platform capabilities for personalized campaigns, customer journeys, and experimentation at scale.

Qualifications

• Solid experience with MarTech, CRM, or messaging platforms.
• Hands-on experience with SFMC, Zeta OMP, Braze, Attentive, Bluecore, or similar ESP/SMS.
• Experience building and supporting campaign activation workflows and customer communication journeys.
• Strong understanding of audience segmentation, campaign tracking, and customer engagement strategies.
• Experience integrating systems through REST APIs, webhooks, or event-driven architectures.
• Familiarity with customer data flows and personalization implementations involving CRM or CDP platforms.
• Strong troubleshooting, problem-solving, and communication skills.
• Ability to work cross-functionally with marketing, product, and engineering teams.
• Professional English communication skills.

Responsibilities

• Build, configure, and maintain email, SMS, and push notification infrastructure across owned media.
• Develop campaign activation workflows: audience ingestion, content management, and delivery.
• Implement and maintain personalization by connecting customer data sources with channels.
• Collaborate with marketing, product, and engineering to deliver a scalable campaign solution.
• Design and maintain integrations between marketing platforms, customer data systems, and internal services.
• Monitor platform performance, troubleshoot issues, and support incident resolution.
• Contribute to platform migration, modernization, and consolidation initiatives.
• Participate in agile ceremonies and deliver solutions via continuous deployment.
• Ensure data quality, campaign reliability, and operational excellence.

Skills

MarTech

CRM systems

Messaging platforms

REST APIs

Data integration

Tools

Salesforce Marketing Cloud

Zeta OMP

Braze

Attentive

Bluecore

Job description

Avenue Code is seeking a Martech Engineer to join a high-impact engagement for a large enterprise retail transformation. This role sits at the intersection of marketing technology and software engineering, building and maintaining infrastructure powering customer communications across email, SMS, and push.

You will work in a collaborative, senior-level engineering team delivering scalable platform capabilities for personalized campaigns, customer journeys, and experimentation at scale.