Marketing Tech & Enablement Lead

Huntington National Bank; Atlanta (GA); Hybrid; USD 70,000 - 140,000; Full time

Benefits offered by this job

Health insurance

Wellness program

Life and disability insurance

Retirement savings plan

Paid leave and PTO

Job summary

Huntington National Bank is seeking a Marketing Technology & Enablement Manager to join the Digital Marketing team, supporting Huntington.com and enterprise email programs. You will partner with Marketing, Product, Legal, Compliance, and Technology to execute scalable digital campaigns that align with business objectives and regulatory requirements.

This role blends technical and marketing expertise to drive data-driven decisions, optimize web and email experiences, and enable marketing teams

Qualifications

• Bachelor's degree required in Marketing, Communications, Business, Information Systems, or related field.
• 3+ years in digital marketing, marketing technology, or related disciplines.
• Experience with CMS, Salesforce Marketing Cloud, Sitecore, or similar platforms.

Responsibilities

• Maintain, optimize, and publish content across Huntington.com for Lending and Deposit products.
• Develop, deploy, and optimize email marketing programs using Salesforce Marketing Cloud.
• Collaborate with Marketing Campaign Managers to execute digital campaigns across web and email channels.
• Serve as SME for digital marketing platforms, capabilities, and best practices.
• Ensure marketing activities meet regulatory and governance requirements.

Skills

Salesforce Marketing Cloud

Sitecore

Adobe Analytics

Adobe Target

HTML/CSS

SQL

SEO

Digital marketing platforms

Education

Bachelor's degree in Marketing, Communications, Business, Information Systems, or related field

Tools

Sitecore

Salesforce Marketing Cloud

Job description

Huntington National Bank is seeking a Marketing Technology & Enablement Manager to join the Digital Marketing team, supporting Huntington.com and enterprise email programs. You will partner with Marketing, Product, Legal, Compliance, and Technology to execute scalable digital campaigns that align with business objectives and regulatory requirements.

This role blends technical and marketing expertise to drive data-driven decisions, optimize web and email experiences, and enable marketing teams