Growth Enablement Manager, Web & Email Marketing

Huntington; Columbus (OH); Hybrid; USD 70,000 - 140,000; Full time

Benefits offered by this job

Health insurance

Flexible work arrangements

Paid time off

Job summary

Huntington is seeking a Web Content Marketing Manager to guide the Huntington.com experience and email programs. You will work with marketing, technical partners, and vendors to deploy data-driven digital strategies that align with brand and regulatory standards.

The role emphasizes Sitecore and Salesforce Marketing Cloud expertise, strong collaboration with cross-functional teams, and a focus on driving conversion and engagement through testing and analytics.

Qualifications

• 3+ years of web content management and design experience with Sitecore/Salesforce Marketing Cloud.
• Bachelor's degree required.
• Experience collaborating across marketing, product, and legal/compliance teams.

Responsibilities

• Manage Huntington.com content strategy and publishing using Sitecore.
• Develop, launch, and optimize email programs with Salesforce Marketing Cloud.
• Coordinate digital campaigns with Marketing Campaign Managers and partners.
• Lead testing of subject lines, creatives, and CTAs to improve metrics.
• Ensure brand, legal, and CAN-SPAM compliance across channels.
• Analyze web analytics to drive site and conversion improvements.

Skills

Web content management

Sitecore

Salesforce Marketing Cloud

HTML

SQL queries

Adobe Analytics

Adobe Target

SEO

A/B testing

Cross-functional collaboration

Education

Bachelor's degree

Tools

Sitecore

Salesforce Marketing Cloud

Adobe Analytics

Adobe Target

Photoshop

SQL

Job description

Huntington is seeking a Web Content Marketing Manager to guide the Huntington.com experience and email programs. You will work with marketing, technical partners, and vendors to deploy data-driven digital strategies that align with brand and regulatory standards.

The role emphasizes Sitecore and Salesforce Marketing Cloud expertise, strong collaboration with cross-functional teams, and a focus on driving conversion and engagement through testing and analytics.