Marketing Strategy Lead (NYC or SF)

Method Recruiting, a 3x Inc. 5000 company; New York (NY); On-site; USD 120,000 - 190,000; Full time

Job summary

Our client is a rapidly growing B2B AI company seeking a Marketing Strategy Lead to drive strategic marketing initiatives. The role focuses on identifying new engagement opportunities, developing hypotheses, and testing ideas across channels and events.

You will craft cohesive narratives that translate customer insights and market trends into external stories, and build executive-ready presentations, webinars, and strategic content.

Qualifications

• Approximately 4–7 years of experience across B2B marketing, marketing strategy, product marketing, consulting, or related roles.
• Hands-on marketing experience is required; experience in management/strategy consulting or marketing consulting is highly valued.
• Experience in B2B SaaS, enterprise technology, AI, or a high-growth startup environment is strongly preferred.

Responsibilities

• Lead strategic marketing initiatives from initial idea through testing, execution, and iteration.
• Identify opportunities to drive engagement and lead generation, developing hypotheses and measurement frameworks.
• Build and refine marketing playbooks across channels and programs, including conferences and events.
• Develop cohesive narratives translating company strategy and market trends into external stories.
• Create executive-ready presentations, thought leadership, webinars, and strategic content.
• Partner with marketing leadership and cross-functional teams to bring high-impact ideas to market.
• Use feedback and data to understand what works and continuously improve programs.

Skills

B2B marketing

Strategic thinking

Storytelling

Executive presentations

Job description

Marketing Strategy Lead

Location: 5 days/week on-site in New York City or San Francisco

Our client is a rapidly growing B2B AI company transforming how leading organizations understand their customers and turn those insights into better business decisions. With significant funding, strong enterprise traction, and adoption across some of the world's most recognized brands, the company is entering an exciting stage of growth.

What You'll Do

• Lead strategic marketing initiatives from initial idea through testing, execution, and iteration
• Identify new opportunities to drive engagement and lead generation, developing hypotheses and frameworks for what to test and how to measure success
• Build and refine marketing playbooks across channels and programs, including conferences and industry events
• Develop cohesive narratives that translate company strategy, customer insights, and market trends into compelling external stories
• Create executive-ready presentations, speaking materials, thought leadership, webinars, and strategic content
• Partner closely with marketing leadership and cross-functional teams to bring high-impact ideas to market
• Use audience feedback and performance data to understand what's working and continuously improve programs

What our client is looking for

• Approximately 4–7 years of experience across B2B marketing, marketing strategy, product marketing, consulting, or related roles
• Prior hands-on marketing experience is required; experience in management/strategy consulting or marketing consulting is highly valued
• Strong strategic instincts with the ability to bring structure and clarity to ambiguous problems
• Exceptional storytelling and presentation skills, including experience developing polished, executive-level narratives and decks
• Experience within B2B SaaS, enterprise technology, AI, or a high-growth startup environment is strongly preferred
• A test-and-learn mindset — you're comfortable developing a hypothesis, putting something into market, measuring the results, and improving from there
• Highly proactive and comfortable jumping into execution rather than stopping at strategy
• Strong judgment, attention to detail, and a high bar for the quality of your work
• Comfortable operating as an individual contributor in a fast-moving, entrepreneurial environment

Why This Opportunity

You'll join a well-funded AI company experiencing significant growth and enterprise adoption, with the opportunity to work closely with senior leadership and have a visible impact on the company's next stage.

Rather than stepping into a rigid existing playbook, you'll help build the playbook — shaping how the marketing organization experiments, scales successful programs, approaches major industry moments, and communicates the company's story to the market.

This is an ideal opportunity for a strategic marketer who loves solving ambiguous problems but also wants to roll up their sleeves and see their ideas come to life.