Marketing Programs & Communications Lead

ARAMARK; Dublin (OH); Sur place; USD 60 000 - 65 000; Plein temps

Résumé du poste

Aramark Student Nutrition is seeking a Marketing Specialist to support client marketing initiatives across accounts, focusing on product innovation, merchandising and promotions.

The role serves as a liaison between Aramark's Marketing team and client locations, ensuring that client and consumers' needs are met while adhering to Aramark standards. Responsibilities include research, planning, campaigns, events and client communications.

Qualifications

• Requires at least 3 years of product, marketing and/or merchandising experience.
• Requires people management experience for at least 2-3 direct reports.
• Requires a bachelor’s degree or equivalent experience in business or marketing.
• A proven ability to increase sales and measure ROI on programs.
• Demonstrated proactive, creative and strategic thinking; strong interpersonal skills including presentation and client interaction.

Responsabilités

• Conducts Marketing Research and Data collection: Focus groups, surveying, campus mapping, trend development/research, competitive pricing analysis.
• Strategic Planning, Innovation and Creativity: Develop Marketing Plans; new strategies and tactics for promoting existing or new locations to enhance sales and customer satisfaction.
• Sales Support: Develop and execute annual campaigns, including oral and written presentations, to various target groups; support RFP responses, sales presentations and CBRS.
• Marketing: Coordinate special events, promotions, marketing collateral, media interaction, public relations, website updates, social media marketing.
• Build Relationships with clients, organization department heads and subgroups/community groups.

Connaissances

Marketing experience

People management

Public speaking

Client interaction

Formation

Bachelor's degree in business or marketing

Outils

MS Office

Social media

Description du poste

Aramark Student Nutrition is seeking a Marketing Specialist to support client marketing initiatives across accounts, focusing on product innovation, merchandising and promotions.

The role serves as a liaison between Aramark's Marketing team and client locations, ensuring that client and consumers' needs are met while adhering to Aramark standards. Responsibilities include research, planning, campaigns, events and client communications.