Marketing Operations Specialist

Super Radiator Coils; Richmond (VA); In loco; USD 55.000 - 72.000; Tempo pieno

Vantaggi offerti da questo lavoro

Medical insurance

Dental insurance

Vision insurance

401(k) retirement plan

Paid vacation and holidays

Tuition assistance

Employee assistance program

Life insurance

Descrizione del lavoro

Super Radiator Coils is seeking a Marketing Specialist in Richmond, VA to manage inbound inquiries, spearhead SEO/AEO efforts, and oversee paid media relationships. You’ll regularly report on funnel progress and collaborate with the Marketing & CX Manager on trade shows and content strategy.

Ideal candidates have 2–3 years in a marketing role, experience with CRM (preferably HubSpot), and a background in industrial or manufacturing settings. On-site role with commuting to North Chesterfield.

Competenze

• Bachelor's degree in marketing, advertising, journalism, or similar.
• CRM experience (at least 1 year)
• HubSpot (ideal) or similar
• Marketing analytics experience with programs such as Semrush, Ahrefs, or similar
• Ideally 2-3 years' professional experience in marketing role or marketing experience in industrial or manufacturing settings.
• Demonstrated ability to tailor marketing operations and deliverables for target audiences.
• Social media experience - drafting posts in the company's tone, image/media best practices, etc.
• Must be able to commute to office in North Chesterfield.

Mansioni

• Manage all new inbound sales inquiries, evaluating their quality, relevant industry/market, etc. and ensuring that all leads are assigned to the appropriate internal team.
• Lead SRC's SEO/AEO strategy and execute on that strategy, updating on-page and technical SEO/AEO for different audiences, markets, etc.
• Manage digital marketing vendor relationship (primarily paid media), attending monthly check-ins and periodically reporting on funnel progress of marketing attributable leads.
• Periodically audit the SRC website for performance trends, and optimizing as needed.
• Support the Marketing & CX Manager and Advertising and Publication Admin on trade show planning, logistics, and content.

Conoscenze

CRM experience

Social media management

Marketing analytics

Tailor marketing operations

Communication

Formazione

Bachelor's degree in marketing or related field

Strumenti

HubSpot

Semrush

Ahrefs

Descrizione del lavoro

Description Join SRC and learn what it means to be a part of something Super. We're a family-owned operation and have enjoyed significant growth over the past few years. This is a unique opportunity at a unique organization - leave your mark on SRC's marketing program and enjoy autonomy, license to experiment, and the chance to put your skills to work in a diverse, interesting industry. Our products can be found anywhere from deep beneath the ocean's surface to the International Space Station and everywhere in between and this individual will have the opportunity to help tell SRC's story.

Requirements

• Bachelor's degree in marketing, advertising, journalism, or similar.
• CRM experience (at least 1 year)
• HubSpot (ideal) or similar
• Marketing analytics experience with programs such as Semrush, Ahrefs, or similar
• Ideally 2-3 years' professional experience in marketing role or marketing experience in industrial or manufacturing settings. Applicants with less experience as well as recent graduates will also be considered.
• Demonstrated ability to tailor marketing operations and deliverables for target audiences.
• Social media experience - drafting posts in the company's tone, image/media best practices, etc.
• Must be able to commute to office in North Chesterfield.

Summary Responsibilities

• Manage all new inbound sales inquiries, evaluating their quality, relevant industry/market, etc. and ensuring that all leads are assigned to the appropriate internal team.
• Lead SRC's SEO/AEO strategy and execute on that strategy, updating on-page and technical SEO/AEO for different audiences, markets, etc.
• Manage digital marketing vendor relationship (primarily paid media), attending monthly check-ins and periodically reporting on funnel progress of marketing attributable leads.
• Periodically audit the SRC website for performance trends, and optimizing as needed.
• Support the Marketing & CX Manager and Advertising and Publication Admin on trade show planning, logistics, and content.

Benefits

• We also offer a comprehensive benefits package that includes, medical, dental, vision, retirement 401(k) program, vacation and holidays, flexible spending accounts, potential for tuition assistance, employee assistance, mental health/substance abuse program, life insurance, and more.

Super Radiator Coils is an Equal Employment Opportunity / Aff…

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If you are a job seeker with a disability and require accessibility assistance or reasonable accommodation to apply for an open position, please contact the Human Resources Department: Super Radiator Coils Mesa I - 4712 South Ellsworth Road, Mesa, AZ 85212 Mesa II - 8951 East Warner Road, Mesa, AZ 85212 Mesa III - 5019 South 71st Street, Mesa, AZ 85212 Phoenix - 2610 South 21st Street, Phoenix, AZ 85034 Chaska-104 Peavey Road Chaska, MN 55318 Richmond- 451 Southlake Blvd. Richmond, VA 23236 Richmond-South Campus-8800 Whitepine Road Richmond, VA 23237 Email: [e-mail]