Marketing Operations Manager — Growth & Attribution

Charta Health; San Francisco (CA); On-site; USD 110,000 - 165,000; Full time

Job summary

Charta Health is seeking a Marketing Operations Manager to drive our GTM engine. You’ll own lists, campaigns in HubSpot, and lead management workflows for conferences and webinars, ensuring clean data and accurate tracking.

Initially hands-on, you’ll grow into strategic ownership—rebuilding attribution, standing up pipeline forecasting, and shaping how we measure what works. A clear path from operator to strategic partner awaits.

Qualifications

• Approximately 3 years of marketing operations experience at a B2B SaaS company.
• Hands-on HubSpot experience.
• Highly organized and detail-oriented, able to manage many concurrent programs (conferences, webinars, campaigns).
• Familiarity with marketing and sales tooling such as Vector, Sequel, Nooks, Zoominfo, Sales Navigator, and Clay.
• Eagerness to grow from execution-focused work into more strategic ownership over time.

Responsibilities

• Own end-to-end operations for conferences and webinars: building attendee and target lists, setting up workflows, and feeding leads into outputs.
• Build and manage marketing campaigns in HubSpot, from setup through QA, ensuring programs launch cleanly and track correctly.
• Support SDR outreach: building lists, managing sequences in Nooks, and keeping outreach data clean and in sync with HubSpot.
• Partner with sales and SDR to align tools (HubSpot, Nooks, others) and ensure data flows smoothly between systems.
• Rebuild our global attribution model, incorporating new channels and sales touchpoints.
• Redesign our nurture automation: how leads enter, move through, and exit programs.
• Build and maintain marketing reports that show pipeline and program performance.
• Support GTM pipeline forecasting with Head of Marketing.

Skills

Highly organized

Detail-oriented

Growth mindset

Tools

HubSpot

Vector

Sequel

Nooks

Zoominfo

Sales Navigator

Clay

Job description

Charta Health is seeking a Marketing Operations Manager to drive our GTM engine. You’ll own lists, campaigns in HubSpot, and lead management workflows for conferences and webinars, ensuring clean data and accurate tracking.

Initially hands-on, you’ll grow into strategic ownership—rebuilding attribution, standing up pipeline forecasting, and shaping how we measure what works. A clear path from operator to strategic partner awaits.