Marketing Operations Manager

BAMKO; United States; On-site; USD 110,000 - 160,000; Full time

Job summary

BAMKO is seeking a senior Marketing Operations/Revenue Operations leader to own the analytics strategy and HubSpot platform. You will connect marketing to sales, ensure data quality, and build dashboards that quantify revenue impact.

You will shape the tech stack, own segmentation and data governance, and collaborate with IT and leadership to optimize multi-channel campaigns in a fast-paced environment.

Qualifications

• 5+ years in marketing operations or revenue operations, including 3+ years as a hands-on HubSpot administrator.
• A track record of building integrations between a CRM and other business systems.
• Working knowledge of GA4, tag management platforms, and ad platform conversion tracking.
• Strong analytical skills, with SQL or advanced spreadsheet modeling and experience in a BI tool (Looker Studio, Power BI, Tableau, or similar).
• Experience in B2B environments with long, multi-stakeholder sales cycles.
• The confidence to present data to senior leadership and defend the methodology behind it.
• A builder's mindset: you see a gap, design the fix, document it, and make it stick.
• Comfort with ambiguity and pace; you'd rather build something than wait for it to be handed to you.

Responsibilities

• Set the marketing operations and analytics roadmap: capture, route, measure, and report on demand.
• Lead HubSpot Marketing Hub Enterprise as the operating backbone of marketing; set standards for properties, lifecycle stages, lead scoring, workflows, data governance.
• Partner with IT to ensure marketing and business systems work together; own data quality, field mapping, and sync logic.
• Design and support routing, qualification, and handoffs that turn marketing demand into sales pipeline and measure them over time.
• Build dashboards for pipeline, revenue contribution, and funnel efficiency; tell the story in numbers.
• Evaluate and implement marketing technology to give an edge, including data enrichment, intent, and advertising platforms.
• Own segmentation, list strategy, and QA standards so every program goes out right.

Skills

HubSpot admin

SQL

GA4

Tag management

BI tools

CRM integrations

B2B marketing

Data storytelling

Education

Bachelor's degree in Marketing or related field

Tools

HubSpot

Looker Studio

Power BI

Tableau

Job description

Who is BAMKO?

BAMKO is one of the top 10 largest companies in the branded merchandise space and the fastest growing of any of the top 50 companies in the $25 billion dollar industry. Over the last 5 years, BAMKO has won countless awards, including Best Places to Work & Best Client Promotions. With a culture built around the concepts of personal and professional growth, BAMKO puts values into actions. BAMKO has the best and the brightest employees who love a challenge that unlocks their highest potential. Our portfolio of clients have a range of known Fortune 1000 companies. This includes but is not limited to Dunkin' Donuts, Tesla, Microsoft, Peloton and more!

BAMKO is investing in marketing as a core growth engine, and this role sits at the center of it. You'll set the operations and analytics strategy for a growing marketing function, then roll up your sleeves and build it. You'll own the systems, data, and insight that tie every marketing dollar to revenue. When leadership asks what's working, where to invest next, or how marketing moves the business, your work gives them the answer.

This role is for someone who wants both ownership and hands-on work. Some days you'll be in front of executives shaping how the company measures growth. Other days you'll be deep in a workflow, a data sync, or a dashboard, making sure it works. If you're ambitious and want to help shape the future of a marketing organization inside a publicly traded company, this is that opportunity.

What YOU will do:

• Set the strategy: Define the marketing operations and analytics roadmap: how we capture, route, measure, and report on demand. Help decide how the marketing organization grows from here.
• Own the platform: Lead HubSpot (Marketing Hub Enterprise) as the operating backbone of marketing. Set the standards for properties, lifecycle stages, lead scoring, workflows, and data governance, and hold the organization to them.
• Connect the data: Partner with IT so marketing and business systems work together cleanly. Own data quality, field mapping, and sync logic, so leadership can trust the numbers it sees.
• Connect marketing to sales: Design and support the routing, qualification, and handoff processes that turn marketing demand into sales pipeline, then measure and tighten them over time.
• Measure what matters: Lead campaign tracking, GA4, tag management, and conversion tracking across channels. Build attribution models that show marketing's full contribution to pipeline and revenue.
• Tell the story in numbers: Build the dashboards executive leadership relies on for pipeline, revenue contribution, and funnel efficiency.
• Shape the stack: Evaluate and implement the marketing technology that gives us an edge, including data enrichment, intent, and advertising platforms.
• Raise the bar on execution: Own segmentation, list strategy, and QA standards so every program goes out right.

Who YOU are:

• 5+ years in marketing operations or revenue operations, including 3+ years as a hands-on HubSpot administrator
• A track record of building integrations between a CRM and other business systems
• Working knowledge of GA4, tag management platforms, and ad platform conversion tracking
• Strong analytical skills, with SQL or advanced spreadsheet modeling and experience in a BI tool (Looker Studio, Power BI, Tableau, or similar)
• Experience in B2B environments with long, multi-stakeholder sales cycles
• The confidence to present data to senior leadership and defend the methodology behind it
• A builder's mindset: you see a gap, design the fix, document it, and make it stick
• Comfort with ambiguity and pace; you'd rather build something than wait for it to be handed to you

Nice to have

• HubSpot certifications
• Experience with data warehouses or GA4 BigQuery export
• Experience with data enrichment tools such as Clay, ZoomInfo, or Apollo
• Background in distribution, manufacturing, or companies that sell through multiple channels

Why BAMKO?

At BAMKO, we want you to be well and thrive. The rate of pay offered will be dependent upon the candidate's relevant skills and experience. In addition, there is a comprehensive benefits package including medical, dental, vision, short and long-term disability, various paid time off programs, and a retirement plan with employer contribution.

It is a fundamental policy of BAMKO not to discriminate on the basis of race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), national origin, age, mental or physical disability, ancestry, sexual orientation, legally protected medical condition, family care or medical leave status, veteran status, marital status, or any other basis protected by state, local, or federal laws. BAMKO makes reasonable accommodation for pregnant employees who request an accommodation with the advice of their healthcare provider for pregnancy, child birth, or related medical conditions.

It is the policy of the Company to base decisions to employ, recruit, hire, and promote solely upon an individual's qualifications relating to the requirements of the position for which the individual is being considered. The Company also strives to ensure that all personnel actions (such as compensation, benefits, transfers, layoffs, Company-sponsored training, promotions, terminations and disciplinary actions) are applied in a non- discriminatory manner.