Marketing Manager: Proposals, SEO & Content for AEC Markets

Construction Material Testing

Wheeling (WV)

On-site

USD 75,000 - 100,000

Full time

14 days+
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Job summary

Construction Materials Testing is seeking a Marketing Manager to own the website, SEO program, qualifications library, project sheets, resumes, and proposal templates across markets. You will lead content calendars and coordinate technical articles, project stories, and case materials with engineers to fuel business development.

In this hands-on role, you’ll run multi-channel campaigns (email, LinkedIn, events) and ensure brand messaging is consistent.

Qualifications

  • 5+ years in B2B marketing, with at least 2 in the AEC, construction, engineering, or industrial services sector.
  • Hands-on with a modern website stack, search analytics, and a CRM.
  • Writes clean, specific copy and has built proposals or qualifications packages for professional services pursuits.
  • Organized enough to run a calendar and curious enough to learn what a compaction test is.

Responsibilities

  • Own the company website and search program: content, technical SEO, local listings, and the analytics that show what is working.
  • Build and maintain the qualifications package, project sheets, resumes, and proposal templates used on every pursuit.
  • Produce the content calendar - technical articles, project stories, and case material - with engineers who have the knowledge.
  • Run campaigns (email, LinkedIn, trade events, direct outreach lists) for markets the company is opening, and report results monthly.
  • Keep brand, messaging, and claims accurate and consistent across every public channel.

Skills

B2B marketing strategy
AEC/Construction marketing
Website & SEO analytics
CRM management
Proposal development
Content calendar

Tools

CRM
SEO analytics tools

Job description

Construction Materials Testing is seeking a Marketing Manager to own the website, SEO program, qualifications library, project sheets, resumes, and proposal templates across markets. You will lead content calendars and coordinate technical articles, project stories, and case materials with engineers to fuel business development.

In this hands-on role, you’ll run multi-channel campaigns (email, LinkedIn, events) and ensure brand messaging is consistent.

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