Marketing Manager - Proposals, SEO & BD for AEC

Construction Material Testing; Lowell (MA); On-site; USD 75,000 - 100,000; Full time

Job summary

Construction Material Testing is seeking a Marketing Manager to own the website and its search performance, manage the qualifications library and proposal templates, and drive campaigns for new markets. You will collaborate with engineers to produce technical content and case material, ensuring messaging remains accurate across all channels.

Ideal candidates have 5+ years in B2B marketing within AEC/construction, strong copywriting, and experience with website stacks, analytics, and CRM tools.

Qualifications

• 5+ years in B2B marketing in the AEC/construction/industrial services sector.
• Hands-on with a modern website stack, search analytics, and a CRM.
• Writes clean, specific copy and proposals for professional services.
• Organized enough to run a calendar and curious about compaction tests.

Responsibilities

• Own the company website and search program: content, technical SEO, local listings, and analytics.
• Build and maintain the qualifications package, project sheets, resumes, and proposal templates used on every pursuit.
• Produce the content calendar - technical articles, project stories, and case material - with engineers who have the knowledge.
• Run campaigns (email, LinkedIn, trade events, direct outreach lists) for markets we are opening, and report results monthly.
• Keep brand, messaging, and claims accurate and consistent across every public channel.

Skills

B2B marketing

AEC Construction

Website SEO

CRM usage

Copywriting

Proposal development

Tools

CRM

SEO tools

Website CMS

Job description

Construction Material Testing is seeking a Marketing Manager to own the website and its search performance, manage the qualifications library and proposal templates, and drive campaigns for new markets. You will collaborate with engineers to produce technical content and case material, ensuring messaging remains accurate across all channels.

Ideal candidates have 5+ years in B2B marketing within AEC/construction, strong copywriting, and experience with website stacks, analytics, and CRM tools.