Marketing Manager II: 26-03394

Akraya; San Francisco (CA); Hybrid; USD 90.000 - 96.000; Vollzeit

Zusammenfassung

Akraya is seeking a retention marketing expert in San Francisco, CA, to drive customer growth by focusing on retaining existing users within a SaaS environment. You will craft and execute marketing strategies across the customer journey, aiming to reduce churn and boost long-term engagement in collaboration with product and customer success teams.

The role emphasizes cross-functional partnership, data-driven decision making, and delivering seamless onboarding that demonstrates value early in the

Qualifikationen

• 5+ years of CRM marketing experience.
• Experience with SaaS or subscription product lifecycle campaigns.
• Strong analytical skills to interpret campaign data.

Aufgaben

• Develop and manage retention marketing initiatives.
• Design and implement multi-channel customer journey campaigns.
• Create personalized onboarding programs to drive early value.
• Develop proactive interventions to address churn risks.
• Measure and report on campaign performance against retention goals.

Kenntnisse

Lifecycle marketing

CRM marketing

Campaign management

A/B testing

SaaS retention

Jobbeschreibung

Contract Information

Contract Type: W2 Duration: 18 months Location: San Francisco, CA (#LI-Hybrid) Pay Range: $65-$70 per hour on W2

Primary Skills

Lifecycle marketing strategy (advanced), CRM marketing (advanced), Campaign management (advanced), A/B testing (advanced), SaaS retention (advanced)

Job Summary

This role is critical for driving customer growth by focusing on retaining existing users within a software-as-a-service environment. You will be responsible for developing and executing comprehensive marketing strategies that span the entire customer journey, with the goal of reducing churn and increasing long-term engagement. Success will involve close collaboration with product and customer success teams to create a seamless and valuable customer experience.

Key Responsibilities

• Develop and manage retention marketing initiatives.
• Design and implement multi-channel customer journey campaigns.
• Create personalized onboarding programs to drive early value.
• Develop proactive interventions to address churn risks.
• Measure and report on campaign performance against retention goals.

Must-Have Skills

• 5+ years of CRM marketing experience.
• Experience with SaaS or subscription product lifecycle campaigns.
• Strong analytical skills to interpret campaign data.

Industry Experience

Experience in the Software-as-a-Service (SaaS) or subscription-based digital product industry is highly preferred, with a specific focus on customer retention and churn reduction strategies.

About Akra

ABOUT AKRAYA Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Stevie Employer of the Year 2025, SIA Best Staffing Firm to work for 2025, Inc 5000 Best Workspaces in US (2025 & 2024) and Glassdoor's Best Places to Work (2023 & 2022)! Industry Leaders in Tech Staffing As Talent solutions provider for Fortune 100 Organizations, Akraya's industry recognitions solidify our leadership position in the IT staffing space. We don't just connect you with great jobs, we connect you with a workplace that inspires!