Marketing Manager: 25-04702

Akraya

Mountain View (CA)

On-site

USD 77,000 - 83,000

Full time

8 days ago

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Job summary

Akraya is seeking a Marketing Manager to lead and optimize marketing programs, staying aligned with business objectives. The role involves coordinating market research, managing vendor relationships, and overseeing advertising, events, and PR to support growth.

You will plan multi-channel campaigns, leverage analytics to measure success, and ensure projects hit milestones within budget. Collaboration with cross-functional teams is essential.

Qualifications

  • Proven ability to develop and execute multi-channel campaigns.
  • Strong analytical skills with KPI measurement experience.
  • Excellent project management and timely delivery of initiatives.
  • Experience guiding marketing programs and vendor relationships.

Responsibilities

  • Execute lifecycle marketing programs from inception to completion.
  • Plan and manage multi-channel campaigns (email, direct mail, push, SMS, in-product discovery).
  • Partner with cross-functional teams to improve customer experiences and analyze outcomes.
  • Develop program/creative briefs and manage creative development milestones.
  • Perform A/B testing to optimize campaign performance.

Skills

Marketing
Strategy
Analytics
Multi-channel campaigns
Project management

Job description

Contract Type: W2


Location: Remote,Mountain View, CA


Duration: 18 months


Pay Range: $56 - $60 Per Hour



Job Summary

This position is responsible for managing marketing activities and programs, developing and implementing marketing plans aligned with business objectives, and staying updated on market changes. The role involves the coordination of market research, management of marketing vendor relationships, and oversight of advertising, events, and public relations. Success in this role is achieved through effective management of subordinate staff, ensuring marketing projects meet their milestones within budget, and possessing a comprehensive understanding of marketing department processes.



Primary Skills


  • Marketing-Expert

  • Strategy-Advanced

  • Analytics-Intermediate

  • Project Management-Advanced

  • Multi-Channel Campaigns-Expert



Key Responsibilities


  • Execute lifecycle marketing programs from inception to completion, identifying crucial customer insights and effective strategies.

  • Plan and manage multi-channel marketing campaigns (email, direct mail, push, SMS, in-product discovery) to enhance customer engagement and retention.

  • Partner with cross-functional teams to deliver superior customer experiences and analyze campaign outcomes.

  • Develop program/creative briefs and manage the creative development process with the team.

  • Perform and analyze A/B testing to optimize campaign efforts.



Must-have Skills


  • Proven experience in strategy development and in executing multi-channel campaigns.

  • Strong analytical abilities and proficiency in measuring key performance indicators.

  • Excellent project management skills, ensuring timely delivery of marketing initiatives.



Domain Experience Required


  • Extensive knowledge in digital marketing tools and analytics is essential.

  • Familiarity with email/marketing automation platforms required.

  • Prior experience in a managerial role, overseeing marketing projects and teams.



ABOUT AKRAYA

Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Stevie Employer of the Year 2025, SIA Best Staffing Firm to work for 2025, Inc 5000 Best Workspaces in US (2025 & 2024) and Glassdoor's Best Places to Work (2023 & 2022)! Industry Leaders in Tech Staffing As Talent solutions provider for Fortune 100 Organizations, Akraya's industry recognitions solidify our leadership position in the IT staffing space. We don't just connect you with great jobs, we connect you with a workplace that inspires! Join Akraya Today! Let us lead you to your dream career and experience the Akraya difference. Browse our open positions and join our team!

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