Marketing Manager, Growth & Campaigns (Hybrid)

AAA Club Alliance

Cincinnati (OH)

Hybrid

USD 76,000 - 119,000

Full time

4 days ago
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Benefits offered by this job

Medical, Dental, Vision options
401(k) with company match up to 7%
PTO and paid holidays
Tuition reimbursement

Job summary

AAA Club Alliance is seeking a Marketing Manager to drive integrated membership marketing, campaigns and go-to-market strategies. You will lead cross-functional teams, define messaging, and oversee end-to-end activation with partners to boost acquisition and membership growth.

The role requires strong communication, leadership, and budgeting skills, with a hybrid schedule and competitive benefits. You will influence senior stakeholders and shape strategic marketing initiatives across the

Qualifications

  • Bachelor’s degree (BS/BA) in Marketing, Advertising, Business, or related field; equivalent experience considered
  • 7+ years’ applicable experience in marketing
  • 5+ years’ experience with direct marketing, broad-based media, and digital marketing
  • Strong understanding of marketing principles, consumer research and measurement
  • Superior written and oral communication skills
  • Ability to manage multiple projects and interact with senior management
  • Budgeting and strategic planning abilities
  • Strong leadership and collaboration skills
  • Desktop computing skills and familiarity with common marketing software

Responsibilities

  • Develop integrated membership marketing, campaigns, and go-to-market strategies to drive acquisition and growth
  • Define messaging, content, and promotional strategies communicating AAA Membership value
  • Lead end-to-end campaign activation with marketing centers of excellence and external partners
  • Identify opportunities across AAA lines and partnerships to support acquisition
  • Provide direction and coaching to marketing teams to align with business goals
  • Direct acquisition and retention campaigns to drive leads and renewal rates
  • Develop and implement complex marketing strategies to achieve new revenue goals
  • Monitor results and adjust tactics to optimize performance

Skills

Communication skills
Project management
Leadership
Adaptability
Interpersonal skills

Education

Bachelor’s degree in Marketing/Business/Advertising

Tools

Microsoft Office Suite

Job description

AAA Club Alliance is seeking a Marketing Manager to drive integrated membership marketing, campaigns and go-to-market strategies. You will lead cross-functional teams, define messaging, and oversee end-to-end activation with partners to boost acquisition and membership growth.

The role requires strong communication, leadership, and budgeting skills, with a hybrid schedule and competitive benefits. You will influence senior stakeholders and shape strategic marketing initiatives across the

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