Marketing Manager — Events, Brand Growth & Demand

Swayable; New York (NY); Hybrid; USD 120,000 - 140,000; Full time

Benefits offered by this job

Generous PTO

Equity Options

401k plan

FSA

Job summary

Swayable in New York, NY, is seeking a Marketing Manager to grow awareness and demand among leading brands and agencies. This role focuses on events like Cannes, CES, AWNY, and other industry activations, plus webinars and strategic partnerships.

You’ll own events from strategy to execution, driving measurable pipeline alongside sales. The ideal candidate has 4+ years of B2B marketing with a track record in events, ad tech, or marketing technology, plus strong project management and vendor

Qualifications

• Bachelor’s degree in marketing, business, or related field.
• 4+ years of B2B marketing experience with successful integrated campaigns, esp. events.
• Experience marketing to brands and agencies in advertising or ad tech.
• Experience planning events, webinars, and brand initiatives.
• Strong project management, vendor management, and cross-functional collaboration.

Responsibilities

• Events: own strategy, planning, and execution of Swayable's events, sponsorships, webinars, executive dinners, and industry activations.
• Demand generation: partner with sales to drive attendance, engage senior brand and agency decision-makers, and turn events into qualified pipeline.
• Brand awareness: identify creative opportunities to increase visibility through partnerships, speaking opportunities, and industry initiatives.
• Vendor & budget management: manage external partners, negotiate contracts, maximize marketing investments.
• Website & marketing operations: oversee website maintenance, coordinate content updates, support campaigns and day-to-day activities.
• Support broader brand initiatives and ensure consistency across materials and touchpoints.

Skills

B2B marketing

Event planning

Project management

Marketing automation

HubSpot

Analytics

Vendor management

Education

Bachelor's degree

Tools

HubSpot

Job description

Swayable in New York, NY, is seeking a Marketing Manager to grow awareness and demand among leading brands and agencies. This role focuses on events like Cannes, CES, AWNY, and other industry activations, plus webinars and strategic partnerships.

You’ll own events from strategy to execution, driving measurable pipeline alongside sales. The ideal candidate has 4+ years of B2B marketing with a track record in events, ad tech, or marketing technology, plus strong project management and vendor