Marketing Manager - ERP & Digital Solutions

Müller's Solutions; Deutschland; On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Competitive salary

Growth opportunities

Supportive, flexible work culture

Job summary

Muller Solutions is seeking a Marketing Manager to own and execute our ERP & Digital Solutions marketing strategy. You will drive branding, content creation, SEO, lead generation, and multi-channel campaigns to fuel sales.

Ideal candidates will have deep B2B IT marketing experience, strong branding skills, and a data-driven approach to optimize ROI across channels. This role offers a competitive salary and a flexible, growth-oriented culture.

Qualifications

• Experience in B2B IT marketing, ERP/SAP or outsourcing providers.
• Branding and positioning for complex tech solutions.
• Strong expertise in SEO, lead generation, content marketing, and paid media campaigns.
• Hands-on experience with social media management and webinars.

Responsibilities

• Branding: Shape and amplify our brand identity for ERP and digital solutions.
• SEO: Develop and implement SEO strategies to maximize visibility and organic traffic.
• Content Marketing: Build and manage blogs, whitepapers, case studies, thought leadership.
• Lead Generation: Design multi-channel campaigns to attract and convert qualified leads.
• Social Media Management: Grow and engage our social audience.
• Media Buying: Plan and execute PPC and digital ad campaigns.
• Events & Webinars: Plan and host webinars and industry events.
• Partner & Channel Marketing: Collaborate with partners on co-marketing campaigns.
• Marketing Automation & CRM: Build nurture workflows and align with sales.
• PR & Thought Leadership: Develop PR and thought leadership content.
• Marketing Analytics & Reporting: Track and report ROI.

Skills

B2B marketing

Brand positioning

SEO

Lead generation

Content marketing

Paid media campaigns

Marketing automation

CRM

Public relations

Analytics

Tools

Marketing automation tools

Job description

Muller Solutions is a leading technology consulting firm specializing in ERP, digital transformation, outsourcing, and managed services. We partner with forward-thinking organizations to help them work smarter, scale faster, and stay ahead in today's fast-paced digital world.

Opportunity

Are you a strategic marketer who knows how to position complex IT solutions, build a brand people trust, and generate leads that convert? We’re looking for an experienced Marketing Manager to own and execute our entire marketing strategy for our ERP & Digital Solutions portfolio — and make a real impact.

Responsibilities

• Branding: Shape and amplify our brand identity for ERP and digital solutions, ensuring we’re recognized as a trusted partner in the market.
• SEO: Develop and implement SEO strategies to maximize search visibility and organic traffic.
• Content Marketing: Build and manage a robust content plan — including blogs, whitepapers, case studies, and thought leadership — to fuel SEO and lead generation.
• Lead Generation: Design and run creative multi-channel campaigns that attract, nurture, and convert qualified leads for our sales team.
• Social Media Management: Manage and grow our social media presence, fostering engagement and building a loyal community.
• Media Buying: Plan, negotiate, and execute media buys (PPC, digital ads, sponsorships) to expand reach and maximize ROI.
• Events & Webinars: Plan and host webinars, virtual sessions, and industry events to engage prospects and position us as thought leaders.
• Partner & Channel Marketing: Collaborate with technology partners (e.g., SAP) on joint marketing campaigns, leveraging available co-marketing funds.
• Marketing Automation & CRM: Build and manage lead nurturing workflows, ensuring strong alignment with sales and visibility across the funnel.
• PR & Thought Leadership: Develop PR strategies, craft press releases, and secure media coverage. Build thought leadership content that positions Muller Solutions as an expert in ERP, outsourcing, and digital transformation.
• Marketing Analytics & Reporting: Track, measure, and report on all marketing activities to ensure continuous improvement and clear ROI.

Qualifications

• Proven experience in B2B marketing within the IT industry — ideally ERP (e.g., SAP), their partners, or outsourcing & managed services.
• Deep understanding of branding and positioning for complex tech solutions.
• Strong expertise in SEO, lead generation, content marketing, and paid media campaigns.
• Hands‑on experience with social media management and marketing automation tools.
• Skilled in planning and hosting webinars or industry events.
• Experience in PR campaigns and building thought leadership.
• Data‑driven, collaborative, and able to thrive in a fast‑paced, growing environment.

Benefits

• Be part of a dynamic team making a real impact in digital transformation.
• Work with leading partners and innovative clients.
• Bring your ideas to life and own initiatives from concept to results.
• Competitive salary, growth opportunities, and a supportive, flexible work culture.