Marketing Manager

Kavyos Consulting; Hoboken (NJ); On-site; USD 70,000 - 110,000; Full time

Job summary

Kavyos Consulting in Hoboken, NJ is seeking a Marketing Campaign Manager to lead multi-channel programs and align them with sales goals. You will design, execute, and optimize digital, social, email, and events campaigns, collaborating with global marketing, product marketing, and external agencies.

The role requires 3–5 years of experience, a Bachelor's degree, and strong analytical and communication skills to drive awareness, engagement, and pipeline ROI.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or related field.
• 3–5 years of field or regional marketing experience with proven pipeline impact.
• Proven ability to develop marketing strategies, translate business priorities into execution plans, and deliver measurable outcomes.
• Working knowledge of Salesforce and campaign management, with automation partners to bring programs to market.
• Strong understanding of event planning and execution, including logistics and vendor management.

Responsibilities

• Plan and execute marketing campaigns across digital, social, email, and third‑party platforms.
• Partner closely with sales teams and global marketing, product marketing, and external agencies to build pipeline‑driving programs.
• Provide comprehensive event support, coordinating field events, tradeshows, and virtual/in-person experiences, handling speaker logistics and collateral.
• Track and analyze campaign and event performance using analytics tools, providing actionable insights to improve ROI.
• Coordinate webinars and virtual events using platforms like Notified, ensuring engaging attendee experiences.
• Manage external agencies and third‑party partners, crafting briefs and ensuring timely deliverables.
• Stay informed on industry trends and bring innovative ideas to enhance campaigns and events.

Skills

Campaign management

Sales collaboration

Event planning

Data analysis

Communication

Project management

Education

Bachelor's degree in Marketing/Business/Communications

Tools

Salesforce

Job description

Key Responsibilities: Plan and execute marketing campaigns across digital, social media, email, and third-party platforms, ensuring alignment with goals and audience needs.

• Partner closely with sales teams, alongside global marketing, product marketing, and external agencies, to build and execute pipeline-driving programs.
• Provide comprehensive event support, including coordinating field events, tradeshows, and other virtual and in-person experiences, handling speaker logistics, creating event collateral, and ensuring alignment with sales and marketing objectives.
• Track and analyze campaign and event performance using tools like Google Analytics, Salesforce, and marketing automation platforms, providing actionable insights to improve strategies, pipeline contribution, and ROI.
• Coordinate webinars and virtual events using platforms like Notified, ensuring engaging and professional attendee experiences.
• Manage external agencies and third-party partners, crafting clear briefs and ensuring high-quality, timely deliverables.
• Stay informed on industry trends and bring innovative ideas to enhance campaigns and events, ensuring client remains a leader in the market.

Qualifications: Bachelor's degree in Marketing, Business, Communications, or a related field.

• 3-5 years of experience in field or regional marketing, with proven success in managing campaigns and partnering directly with sales teams to drive pipeline.
• Proven ability to develop marketing strategies, translate business priorities into execution plans, and deliver measurable outcomes tied to awareness, engagement, pipeline, and ROI.
• Working knowledge of Salesforce and a solid understanding of campaign management, partnering with automation teams to bring programs to market.
• Strong understanding of event planning and execution, including logistics, vendor management, and audience engagement.
• Excellent communication, relationship-building, and stakeholder management skills, with the ability to influence across teams and work effectively with senior leaders.
• A self-motivated problem solver with strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.