Marketing Manager - Dental

SHINING 3D; United States; On-site; USD 110,000 - 180,000; Full time

Job summary

SHINING 3D, a global leader in 3D scanning, dental design and printers, is seeking a strategic Manager of Marketing to lead North American marketing initiatives. This role drives market penetration, brand leadership, and product commercialization through planning, channel alignment, and cross‑functional leadership.

Responsibilities include regional product launches, liaison to distributors, training and communications for consistent positioning, and mentoring a high‑performing marketing team.

Qualifications

• Bachelor’s degree in Marketing, Business, or related field.
• 8+ years of progressive marketing experience in medical device or healthcare technology.
• Proven regional marketing strategy, channel partner management, and product commercialization.
• Strong leadership and cross-functional team management.
• Excellent communication and presentation skills; able to influence stakeholders.
• Willingness to travel domestically and internationally.

Responsibilities

• Develop and oversee the North American market strategy with annual marketing plans.
• Align with global objectives while addressing regional dynamics.
• Serve as primary marketing liaison to North American distributors and channel partners.
• Provide strategic marketing support, training, and communications to ensure consistent product positioning.
• Lead regional product launches and collaborate with global teams.
• Mentor and develop a high-performing marketing team; foster innovation and accountability.

Skills

Strategic leadership

Marketing leadership

Cross-functional collaboration

Stakeholder communication

Travel willingness

Education

Bachelor's degree in Marketing or related field

Tools

Marketing analytics

CRM tools

Job description

Shining 3D is a global leader in 3D scanning, additive manufacturing, and digital dental solutions. Our mission is to make high-quality digital dentistry accessible, reliable, and efficient for dental practices and labs around the world. With a rapidly expanding product ecosystem—including intraoral scanners, 3D printers, dental design software, and integrated cloud tools—we empower clinicians and technicians to deliver precise, streamlined patient care.

We are seeking a strategic and results-driven Manager of Marketing to lead our North American marketing initiatives for our cutting-edge dental technology portfolio. This role is pivotal in driving regional market penetration, brand leadership, and product commercialization through strategic planning, channel partner alignment, and cross-functional team leadership.

ESSENTIAL FUNCTIONS:

• Develop and oversee the North American market strategy, including annual marketing plans, tactical execution, and performance monitoring.
• Ensure alignment with global corporate objectives while addressing regional market dynamics and customer needs.
• Serve as the primary marketing liaison to North American distributors and channel partners.
• Provide strategic marketing support, training, and communication to ensure consistent product positioning, brand messaging, and campaign execution across all partner touchpoints.

3. Global & Regional Product Launch Leadership

• Lead the regional rollout of new products, adapting global launch plans to local market requirements.
• Collaborate with global product marketing teams to ensure timely and impactful product introductions in North America.
• Manage and mentor a high-performing marketing team including:
• Foster a culture of innovation, accountability, and continuous improvement.

REQUIREMENTS:

• Bachelor’s degree in Marketing, Business, or related field .
• 8+ years of progressive marketing experience in the medical device or healthcare technology industry.
• Proven track record in regional marketing strategy, channel partner management, and product commercialization.
• Strong leadership skills with experience managing cross-functional teams.
• Excellent communication and presentation skills; ability to influence stakeholders at all levels.
• Willingness to travel domestically and internationally as needed.

Preferred Attributes:

• Experience working with North American distribution networks in dental or healthcare
• Familiarity with regulatory and compliance considerations in medical device marketing.
• Data-driven mindset with proficiency in marketing analytics and CRM tools.