Marketing Manager

Aditi Consulting; Bellevue (WA); On-site; USD 84,000 - 85,000; Full time

Benefits offered by this job

Medical, dental, and vision benefits

Health Savings Account enrollment

Paid time off (10 days)

Bereavement leave

401(k) plan with employer match

Life and disability insurance

Commuter benefits

Flexible spending accounts

Job summary

Aditi Consulting seeks a seasoned Channel Marketing Manager to drive GTM strategies for Visual Display categories (TV, Audio, Monitors). You will own the end-to-end online customer journey, craft marketing assets, and manage retail partner campaigns to hit key KPIs.

Collaborate with internal teams and external agencies, optimizing campaigns through data-driven insights and strong digital marketing execution. Strong SEO/SEM and analytics are essential.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field
• Minimum of 6 years of experience in creative marketing or a similar role
• Strong Social and Digital expertise including PPC and Display Ads
• Excellent Microsoft Office skills (Word, Excel, PowerPoint, Outlook)
• Strong written and verbal communication skills
• Ability to work independently or in a team to meet deadlines

Responsibilities

• Formulate and manage channel marketing plans and programs including GTM strategies for TV, Audio and Monitors
• Execute marketing tactics across the product lifecycle with brand consistency
• Manage end-to-end online customer experience journey
• Create marketing assets, digital content, social campaigns, and promotional materials
• Manage marketing strategy and spend for retail partners and evaluate campaign effectiveness
• Coordinate with internal teams to collect data and identify unique retailer selling points
• Monitor campaign performance and provide optimization recommendations
• Coordinate with external agencies to ensure quality deliverables within budget and timeline

Skills

Social and Digital expertise

Stakeholder Management

Education

Bachelor's degree in Marketing, Communications, or related field

Tools

Microsoft Word

Microsoft Excel

PowerPoint

Outlook

Adobe Creative Suite

Job description

Responsibilities

• Formulate and manage channel marketing plans and programs, including formulate Go-To-Market strategies for across the company’s Visual Display product categories: TV, Audio and Monitors.
• Execute marketing tactics flawlessly during all product lifecycle elements while ensuring brand consistency.
• Responsible for the end-to-end online customer experience journey.
• Manage the creation of marketing assets, including digital content, social media campaigns, and promotional materials, ensuring timely delivery and adherence to quality standards
• Manage marketing strategy and spend for retail partners, evaluating campaign effectiveness while driving attainment of various marketing KPIs.
• Work with various internal teams to conduct data collections, research and insight creation to identify unique selling points for each retailer.
• Monitor campaign performance and provide actionable recommendations for optimization.
• Coordinate with external agency to ensure high-quality deliverables within budget and timeline constraints.
• Collaborate with the finance and procurement teams to prepare and submit project proposals through the internal bid management system, ensuring all documentation is accurate and aligned with budgetary and operational requirements.
• Work effectively in a team environment, at times with a limited amount of direction.
• Other duties as assigned.
• Stakeholder Management

Top skills

• Stakeholder Management

Minimum Qualifications

• Bachelor's degree in Marketing, Communications, or a related field.
• A minimum of 6 years of experience in creative marketing or a similar role.
• Strong Social and Digital expertise - including mastery and optimization of tactics like PPC, Display Ads
• Excellent Microsoft office skills, including Word, Excel, PowerPoint, Outlook
• Strong communication, both written (PPT presentations) and oral skills
• The ability to work both alone or in a team environment to achieve personal and team project goals, including the completion of assignments within and exceeding established time frames.

Preferred Qualifications

• Experience in the consumer electronics Ads.
• Knowledge of SEO/SEM and social media advertising strategies.
• Proficiency in Adobe Creative Suite and other design software.
• Strong analytical skills with the ability to interpret data and drive decision-making.
• Experience managing cross-functional teams or external vendors.
• Excellent communication and presentation skills.

Payrate

$61.00 - $61.52/hr

Pay Transparency

The typical base pay for this role across the U.S. is: $61.00 - $61.52/hr. Non-exempt positions are eligible for overtime at a rate of 1.5 times the base hourly rate for all hours worked in excess of 40 in a work week, or as required by state or local law. Final offer amounts, within the base pay set forth above, are determined by factors including your relevant skills, education and experience. Full-time employees are eligible to select from different benefits packages. Packages may include medical, dental, and vision benefits, health savings accounts with qualified medical plan enrollment, 10 paid days off, 3 days paid bereavement leave, 401(k) plan participation with employer match, life and disability insurance, commuter benefits, dependent care flexible spending account, accident insurance, critical illness insurance, hospital indemnity insurance, accommodations and reimbursement for work travel, and discretionary performance or recognition bonus. Sick leave and mobile phone reimbursement provided based on state or local law.

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