Marketing Leader

Workstream; Houston (TX); On-site; USD 65,000 - 90,000; Full time

Benefits offered by this job

Team culture

Sunday closed

Scholarship up to $25k

Free college education

Community impact

Career growth

Paid time off

Health insurance

Dental and vision

Referral program

Job summary

Chick-fil-A Northwest Crossing in Houston is seeking a Marketing Leader to own and execute a defined external-facing strategy that drives sales and strengthens the brand in the community, while also focusing on internal employee satisfaction. This role acts as a community ambassador and partner to the Mind Dance Marketing team.

You will develop annual plans, manage events, oversee social media, and train staff on CFA marketing tools, all while maintaining brand standards and a positive team

Qualifications

• Ability to work at least 40 hrs/wk (with some degree of flexibility to service events)
• ServSafe Manager certified
• Specialized in marketing metrics and reports

Responsibilities

• Develop the annual marketing plan to build/drive external sales through various channels (Catering, CFA Delivery, Spirit Nights etc.) and boost employee satisfaction
• Develop a plan to ensure Emotional Connections Marketing (ECM) daily
• Create and execute In-store and outside marketing activities
• Involve the team in community-wide events
• Develop program for weekly team member recognition based on performance
• Develop program for monthly team member recognition associated with special events (birthdays, work anniversaries, other special occasions)
• Work alongside Mind Dance Marketing on market level initiatives
• Manage team members in assisting with the execution of events
• Manage the store's social media presence on all applicable platforms
• Communicate with the Catering & Delivery Director on key marketing metrics, garner feedback on the marketing plan and discuss trends that impact other areas of operation
• Effectively manage the store's overall marketing spending in such a way that items can be used multiple times across events and activities
• Build and manage relationships with CFA V.I.P. guests (valued customers)
• Attend monthly Chamber of Commerce meetings as a representative of the restaurant to build and maintain relationships with business partners (schools, businesses, hospitals etc.)
• Train and develop team/guests on CFA marketing tools
• Ensure promotions are properly advertised (signage, social media, etc.)
• Manage physical store ambience and presentation

Skills

Creativity

Sales & marketing

Self-starter

Negotiation skills

Strategic planning

Marketing initiatives

Growth mindset

Relationship building

Public interaction

Community involvement

Servant leadership

Team oriented

People service

Verbal & written comms

Job description

Requirements:

• Ability to work at least 40 hrs/wk (with some degree of flexibility to service events)
• ServSafe Manager certified
• Specialized in marketing metrics and reports

Skills:

• Demonstrates creativity, sales and marketing forte, self-starter and good negotiation skills
• Strategic thinker in planning and implementing marketing initiatives and promotions
• Demonstrates a growth and win mindset - results oriented, quick study
• Relationship builder, coaches others to perform
• Outgoing, friendly, works well with the public, networks well, involved in the community
• Servant Leader, team oriented with a passion for people and world class service
• Well organized with excellent verbal, written and electronic communications skills

Job Responsibilities:

• Develop the annual marketing plan to build/drive external sales through various channels (Catering, CFA Delivery, Spirit Nights etc.) and boost employee satisfaction:
• Develop a plan to ensure Emotional Connections Marketing (ECM) daily
• Create and execute In-store and outside marketing activities
• Involve the team in community-wide events
• Develop program for weekly team member recognition based on performance
• Develop program for monthly team member recognition associated with special events (birthdays, work anniversaries, other special occasions)
• Work alongside Mind Dance Marketing on market level initiatives
• Manage team members in assisting with the execution of events
• Manage the store's social media presence on all applicable platforms
• Communicate with the Catering & Delivery Director on key marketing metrics, garner feedback on the marketing plan and discuss trends that impact other areas of operation
• Effectively manage the store's overall marketing spending in such a way that items can be used multiple times across events and activities
• Build and manage relationships with CFA V.I.P. guests (valued customers)
• Attend monthly Chamber of Commerce meetings as a representative of the restaurant to build and maintain relationships with business partners (schools, businesses, hospitals etc.)
• Train and develop team/guests on CFA marketing tools
• Ensure promotions are properly advertised (signage, social media, etc.)
• Manage physical store ambience and presentation

Benefits:

• Great TEAM culture and positive work environment, where everyone is treated with honor, dignity and respect!
• CLOSED on Sunday! Spend time with family, rest or worship if you choose.
• Eligible Team Members can apply to receive a Remarkable Futures Scholarship from Chick-fil-A, Inc. - up to $25,000!
• Eligible Team Members can receive FREE COLLEGE EDUCATION!
• Team Members have the opportunity to make an impact beyond the restaurant, as we serve our local communities.
• Opportunities to build a career in a dynamic business, become a leader or maybe even an Operator one day. Sky's the limit!
• Eligible team members can earn paid time off the longer their employment time at the store
• Attractive options for various other benefits, which the Operator contributes to for greater affordability, including health insurance, dental and vision.
• Competitive pay, with the opportunity for increases based on performance
• Employee referral program

Location: Northwest Crossing 13240 Northwest Fwy, Houston, TX 77040, USA

The Marketing Leader is a forward thinking-partner who demonstrates ownership over a defined external facing strategy aimed at growing sales and building the brand in the community; and a defined internal facing strategy aimed at employee retention and satisfaction. He/she embodies the values of Chick-fil-A and serves as an ambassador to the community.

Working at a Chick-fil-A® restaurant is more than a job - it's an opportunity for teamwork and leadership development in a positive, people-focused environment. Most Chick-fil-A restaurants are locally owned and operated by independent, franchised Operators who invest in the future of their Team Members and give back to their communities.