Marketing Leader

Chick-fil-A; Northwest (NC); On-site; USD 90,000 - 120,000; Full time

Benefits offered by this job

Health insurance

Paid time off

Remarkable Futures Scholarship

Free college education

Community involvement

Closed on Sunday

Competitive pay

Employee referral program

Job summary

Chick-fil-A Northwest Crossing in Houston, TX is seeking a Marketing Leader to own the external facing marketing strategy and drive sales through catering, delivery, and events. You will also focus on employee retention and satisfaction, aligning internal initiatives with the brand.

The role requires ServSafe Manager certification, 40 hours/week, strong metrics, and a passion for people and world-class service, working with Mind Dance Marketing and local partners.

Qualifications

• Ability to work at least 40 hrs/wk
• ServSafe Manager certified
• Specialized in marketing metrics and reports

Responsibilities

• Develop the annual marketing plan to build/drive external sales through Catering, Delivery, Spirit Nights, etc.
• Develop a plan to ensure Emotional Connections Marketing daily (ECM)
• Create and execute in-store and outside marketing activities
• Involve the team in community-wide events
• Develop recognize programs for weekly and monthly team member recognition tied to events
• Collaborate with Mind Dance Marketing on market level initiatives
• Manage team members assisting with events
• Manage store's social media presence on applicable platforms
• Communicate with Catering & Delivery Director on key marketing metrics and trends
• Control store marketing spending to maximize reuse across events

Skills

Creativity

Sales & Marketing

Self-starter

Negotiation

Strategic thinking

Growth mindset

Relationship building

Coaching

People skills

Communication

Job description

Requirements:

• Ability to work at least 40 hrs/wk (with some degree of flexibility to service events)
• ServSafe Manager certified
• Specialized in marketing metrics and reports

Skills:

• Demonstrates creativity, sales and marketing forte, self-starter and good negotiation skills
• Strategic thinker in planning and implementing marketing initiatives and promotions
• Demonstrates a growth and win mindset - results oriented, quick study
• Relationship builder, coaches others to perform
• Outgoing, friendly, works well with the public, networks well, involved in the community
• Servant Leader, team oriented with a passion for people and world class service
• Well organized with excellent verbal, written and electronic communications skills

Job Responsibilities:

• Develop the annual marketing plan to build/drive external sales through various channels (Catering, CFA Delivery, Spirit Nights etc.) and boost employee satisfaction:
• Develop a plan to ensure Emotional Connections Marketing (ECM) daily
• Create and execute In-store and outside marketing activities
• Involve the team in community-wide events
• Develop program for weekly team member recognition based on performance
• Develop program for monthly team member recognition associated with special events (birthdays, work anniversaries, other special occasions)
• Work alongside Mind Dance Marketing on market level initiatives
• Manage team members in assisting with the execution of events
• Manage the store's social media presence on all applicable platforms
• Communicate with the Catering & Delivery Director on key marketing metrics, garner feedback on the marketing plan and discuss trends that impact other areas of operation
• Effectively manage the store's overall marketing spending in such a way that items can be used multiple times across events and activities
• Build and manage relationships with CFA V.I.P. guests (valued customers)
• Attend monthly Chamber of Commerce meetings as a representative of the restaurant to build and maintain relationships with business partners (schools, businesses, hospitals etc.)
• Train and develop team/guests on CFA marketing tools
• Ensure promotions are properly advertised (signage, social media, etc.)
• Manage physical store ambience and presentation

Benefits:

• Great TEAM culture and positive work environment, where everyone is treated with honor, dignity and respect!
• CLOSED on Sunday! Spend time with family, rest or worship if you choose.
• Eligible Team Members can apply to receive a Remarkable Futures Scholarship from Chick-fil-A, Inc. - up to $25,000!
• Eligible Team Members can receive FREE COLLEGE EDUCATION!
• Team Members have the opportunity to make an impact beyond the restaurant, as we serve our local communities.
• Opportunities to build a career in a dynamic business, become a leader or maybe even an Operator one day. Sky's the limit!
• Eligible team members can earn paid time off the longer their employment time at the store
• Attractive options for various other benefits, which the Operator contributes to for greater affordability, including health insurance, dental and vision.
• Competitive pay, with the opportunity for increases based on performance
• Employee referral program

Location: Northwest Crossing 13240 Northwest Fwy, Houston, TX 77040, USA

The Marketing Leader is a forward thinking-partner who demonstrates ownership over a defined external facing strategy aimed at growing sales and building the brand in the community; and a defined internal facing strategy aimed at employee retention and satisfaction. He/she embodies the values of Chick-fil-A and serves as an ambassador to the community.

Working at a Chick-fil-A® restaurant is more than a job - it's an opportunity for teamwork and leadership development in a positive, people-focused environment. Most Chick-fil-A restaurants are locally owned and operated by independent, franchised Operators who invest in the future of their Team Members and give back to their communities.