Marketing Lead, AI Education & Partner Programs

Anthropic Limited; San Francisco, New York (CA, NY); Hybrid; USD 288,000 - 352,000; Full time

Job summary

Anthropic, a leader in responsible AI, is seeking a Marketing Lead for Claude Frontier Academy to own branding, positioning, and program launches at scale.

You will manage partner and customer communications, grow the Academy’s cohort network, and build a durable marketing engine across LinkedIn, press, and partner channels.

This role requires a strong track record in B2B tech marketing, program marketing, and AI/ML product storytelling, with hybrid work in San Francisco.

Qualifications

• 8+ years of B2B technology marketing experience spanning brand, communications, or program marketing.
• Experience building community or advocacy programs where members promote the program themselves.
• Experience marketing to technical audiences, particularly engineers and developers.
• Experience running joint announcements with global system integrators, consulting firms, or enterprise customers.
• Experience marketing to enterprise technology leaders, such as CIOs and CTOs.
• Experience marketing AI/ML products.

Responsibilities

• Own the marketing strategy and annual plan for Claude Frontier Academy and its programs, setting priorities and goals.
• Build and maintain a calendar of market moments for the Academy and each program, including launches and milestones.
• Lead launches end to end, from messaging drafts through legal reviews and launch amplification.
• Partner with Communications on press releases and announcements, sourcing customer/partner quotes and approvals.
• Align with Partnerships, Communications, and Account Teams on named customers/partners in announcements.
• Develop amplification plans across social posts, blogs, newsletters, and partner channels.

Skills

Brand marketing

Communications

Program marketing

AI/ML product marketing

Engagement with enterprise clients

Joint announcements with partners

Education

Bachelor’s degree or equivalent

Job description

Anthropic, a leader in responsible AI, is seeking a Marketing Lead for Claude Frontier Academy to own branding, positioning, and program launches at scale.

You will manage partner and customer communications, grow the Academy’s cohort network, and build a durable marketing engine across LinkedIn, press, and partner channels.

This role requires a strong track record in B2B tech marketing, program marketing, and AI/ML product storytelling, with hybrid work in San Francisco.