Marketing Lead

tml Partners; New York (NY); On-site; USD 150,000 - 180,000; Full time

Job summary

An established industry player is seeking a dynamic US Marketing Lead to build a best-in-class marketing function from the ground up. This exciting role involves developing and executing a comprehensive marketing strategy tailored to the US market, collaborating with senior stakeholders, and driving brand awareness through innovative campaigns. The firm is known for its people-first culture and commitment to helping businesses navigate strategic change. If you are a self-starter with a passion for marketing and a track record of success in B2B environments, this is the perfect opportunity for you.

Qualifications

• Track record of strategic marketing experience in B2B/professional services.
• Proven success in designing and executing go-to-market strategies.

Responsibilities

• Develop and execute the US marketing strategy aligned with global goals.
• Drive brand awareness through digital advertising and partnerships.

Skills

Strategic Marketing

B2B Marketing

Campaign Management

Stakeholder Management

Go-to-Market Strategies

Job description

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This range is provided by tml Partners. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$150,000.00/yr - $180,000.00/yr

Direct message the job poster from tml Partners

Specialist in senior marketing, communications and commercial leadership appointments across the US | Senior Consultant at tml Partners

We've partnered with an award-winning, internationally renowned consulting firm to appoint a self-starting US Marketing Lead. This is an exciting opportunity to build a best-in-class marketing function from the ground up in one of the firm’s fastest-growing regions.

About the Business

Our client is a high-growth consulting firm, known for its people-first culture and meaningful partnerships with clients across sectors such as energy, financial services, technology, retail, and more. With a footprint in the US, Europe, Asia, and Australia, the firm is committed to helping businesses navigate strategic change, manage risk, and meet ambitious growth and sustainability goals.

The US business is rapidly expanding with offices in New York, Charlotte, Houston, and Chicago – and ambitious plans for further growth.

The Role

As US Marketing Lead, you will:

• Develop and execute the US marketing strategy in line with global goals
• Build and deliver an integrated marketing plan tailored to a US audience
• Collaborate with senior stakeholders across the US and London-based global teams
• Localize global marketing campaigns and ensure the US voice is represented
• Drive brand awareness through digital advertising, sponsorships, and partnerships
• Oversee US PR activity in collaboration with an external agency
• Support strategic account growth through targeted initiatives such as client hospitality, insights and networking
• Own campaign performance measurement and recommend improvements

About You

• Track record of strategic marketing experience, primarily in B2B/professional services
• Proven success designing and executing go-to-market strategies in the US
• A true self-starter—comfortable rolling up your sleeves and leading from the front
• Strong campaign management background with measurable outcomes
• Experience working within a global organization and tailoring strategies for local markets
• Exceptional stakeholder management and interpersonal skills
• Experience managing teams and influencing senior leaders
• Creative, results-driven, and energized by building something from scratch

If this opportunity sounds like an exciting next step, please apply or reach out directly to Lottie Brownlow at [e-mail].

_____________________________________________________

tml Partners - A specialist marketing recruitment agency with over 30 years of experience sourcing marketing professionals.

As we receive such a high volume of applications, regretfully we are only able to respond to successful candidates.

tml Partners is an equal opportunity employer and places a high value on the strength diverse talent brings. We are open to all talent and ensure all candidates receive equal consideration for employment. We do not discriminate on the basis of any protected characteristic, including age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, and sexual orientation, or any other attribute protected under applicable law. In accordance with applicable law, we make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as any mental health or physical disability needs.

We wish you the best of luck with your search.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Business Consulting and Services and Professional Services

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