Tephra is hiring: Marketing Technology Head in New York

Tephra; New York (NY); Remote; USD 120,000 - 180,000; Full time

Job summary

An established industry player seeks a visionary strategist to join its marketing advisory practice. This pivotal role involves optimizing marketing through technology, advising senior clients, and establishing key partnerships. As a trusted advisor, you will shape the future landscape of marketing technology, driving growth and innovation. Your expertise will be crucial in developing strategic plans and managing cross-functional teams. This is an exciting opportunity to make a significant impact in a dynamic environment, where your insights will lead to meaningful change and success in the marketing technology space.

Qualifications

• 15+ years in IT and technology roles, with 5-10+ years in senior leadership.
• Proven experience managing technology across multiple countries.

Responsibilities

• Provide C-Suite advisory services on technology and partnerships.
• Develop and implement strategic plans aligned with business objectives.
• Monitor industry trends and identify opportunities and threats.

Skills

Strategic Planning

Consulting and advising at senior levels

Leadership and team management

Technical expertise in cloud

Cybersecurity

Data analytics

Software development

Project management

Excellent communication skills

Financial acumen

Education

Bachelor's Degree in Computer Science

Master’s Degree (MBA or Master's in Technology Management)

Tools

AWS

Azure

Google Cloud

Job description

Description:

About us:

TCS Interactive is the digital services business of Tata Consultancy Services. We pride ourselves on the often decades-long relationships we build with clients—partnerships that grant us unrivaled knowledge of their business and systems. This deep understanding enables us to drive transformation that leads to genuine, meaningful change.

We exist to help marketers optimize marketing technology for growth. As a Creative Engineering company, we help engineer creativity—bringing together strategy, systems, and storytelling to unlock the full power of brands. Our integrated approach creates customer value, accelerates growth, and builds market share, ensuring our clients are not just keeping pace with change, but leading it.

Job Description:

The role is a new, critical hire for TCSi. They will play a pivotal role as a visionary, strategist, and a member of the strategic corporate development team. They will work in close partnership with the leadership team to advise the CMO practice on optimizing marketing through technology. They will act as a bridge between the CIO and CMO disciplines, standing as the CMOs tech advisor.

This position is for the marketing advisory practice at TCSi, targeting a new market and customer segment. The role involves establishing TCSi's perspective on the current and future landscape of marketing technology, both internally and externally, by evangelizing and advising clients and prospects.

The advisor will serve as our highest-level technology consultant to growth and marketing clients, requiring a visionary understanding of solutions within complex systems and industries. Significant practitioner capability, soft skills, and gravitas are essential for working with senior clients.

The role includes setting product, offering, and partner strategies based on our strategic POV on marketing technology. Developing alliances with key technology vendors will be a key differentiator.

As a senior technologist, you will also develop new business and strategic relationships, acting as a trusted advisor to growth officers. You will serve as an evangelist for TCS's POV on marketing technology and strategy, building awareness among industry leaders.

Additionally, you will manage the capabilities roadmap for the marketing advisory group, contribute to organizational design, and plan go-to-market propositions. Reporting to the Managing Partner, you will partner with the head of Strategy and Operations and oversee product, service, and business analysis teams. As the team grows, you will hire and oversee marketing technology leads within various industry verticals.

Key responsibilities:

1. Provide C-Suite advisory services on technology, partnerships, and organization design.
2. Develop and implement strategic plans aligned with business objectives and industry trends.
3. Build and maintain relationships with key partners, influencers, and stakeholders.
4. Serve as a thought leader and spokesperson through interviews, panels, and public engagements.
5. Collaborate with cross-functional teams on industry and account pursuits.
6. Monitor industry trends, competitors, and market dynamics to identify opportunities and threats.
7. Stay informed on regulatory and compliance considerations relevant to marketing technology globally.

Qualifications:

Education: Bachelor's Degree in computer science, engineering, information technology, or related field. Master’s degree (preferred): MBA or master's in technology management.

Work Experience: 15+ years in IT and technology roles, with 5-10+ years in senior leadership. Proven experience managing technology across multiple countries and regions.

Industry Knowledge: Deep understanding of the company's industry (e.g., finance, healthcare, manufacturing).

Skills:

• Strategic Planning
• Consulting and advising at senior levels
• Leadership and team management
• Technical expertise in cloud, cybersecurity, data analytics, software development
• Project management
• Excellent communication skills
• Financial acumen

Technical Proficiency:

• Software development experience
• Infrastructure management
• Cybersecurity principles
• Cloud platforms (AWS, Azure, Google Cloud)

Remote: Northeast