Marketing Lead

Chick-fil-A; Hall (IN); On-site; USD 45,000 - 65,000; Full time

Benefits offered by this job

Health benefits

401k

Competitive pay

Flexible scheduling

Sundays off

Job summary

Chick-fil-A Hall Road in Shelby Township and Romeo Plank is seeking a creative marketing professional to build and execute strategy for both locations. You will work directly with the Owner-Operator to grow the brand and deliver remarkable experiences for guests and team members.

This role emphasizes events, community engagement, and brand presence, including in-store activations, sampling, partnerships, and Be Our Guest Card campaigns.

Qualifications

• Experience in marketing, events, community relations, or a related field.
• Restaurant or hospitality experience is a plus.
• Excellent communication and relationship-building skills.
• Strong organizational and project management abilities.
• Creative eye for on-brand collateral (Canva, Adobe, or similar).

Responsibilities

• Develop marketing plans for two restaurants and execute actions.
• Coordinate cross-location marketing, partnerships, and activations.
• Lead menu-item sampling and brand storytelling.
• Engage with the community to raise brand visibility.
• Plan in-restaurant and community events and Be Our Guest Card distribution strategy.
• Deploy Cow Team and manage Cow Team volunteers.
• Oversee giving strategy with Owner-Operator and sponsor local groups.
• Engage team members and collect feedback via surveys.
• Produce on-brand collateral and ensure advertising consistency.

Skills

Marketing experience

Project management

Communication skills

Event planning

Brand collateral

Job description

About the Role

Do you love food, community, and bringing people together? Chick-fil-A

Shelby Township and Chick-fil-A Hall Road at Romeo Plank are looking for a

creative, energetic Marketing professional to build and execute the marketing

strategy for both restaurants. You'll work directly with the Owner-Operator to

grow our brand, make a real impact in the community, and lead with food, always

with a focus on creating remarkable experiences for our guests and team

members.

Pay is commensurate with experience.

What You'll Do

Strategy and Planning

• Create a marketing plan for both restaurants, build and execute an actionable plan to deliver it
• Coordinate marketing efforts across both locations, including partnerships and in-store activations
• Lead with great food, including planning and running menu item sampling
• Identify opportunities for the Operator to engage with the community and build the brand

Events and Activations

• Plan and execute in-restaurant events and activations
• Plan and execute external events in the community
• Use Chick-fil-A's internal Spotlight tools to schedule events and treats and to email the guest database
• Organize and execute the Be Our Guest Card distribution strategy

Cow Team and Brand Presence

• Deploy the Cow costume in the restaurants and the community
• Recruit, create, and manage the Cow Team (within our Team)

Community Partnerships and Giving

• Lead the giving strategy and process with the Owner-Operator
• Identify sponsorship opportunities with local organizations and schools
• Organize Leader Academy activations with local schools

Team Member Engagement

• Coordinate the submission of team member scholarship applications
• Conduct internal team member surveys and share the results with leadership

Creative and Brand Standards

• Produce creative collateral within Chick-fil-A brand standards
• Ensure all advertising and marketing collateral is on brand

What We're Looking For

• Experience in marketing, events, community relations, or a related field. Restaurant or hospitality experience is a plus
• Strong organizational and project management skills, with the ability to manage multiple events anpriorities
• Excellent communication and relationship-building skills
• Creative eye and comfort producing on-brand collateral (Canva, Adobe, or similar)
• Ability to lead and motivate a team of team members and volunteers
• Comfortable representing the brand at events, including evenings and weekends as needed
• Reliable transportation to travel between both locations and community events

Why Join Us

• Work closely with Owner-Operator and Leaders who invests in your growth
• Be a visible part of the community you live in
• Competitive pay, flexible scheduling, Sundays off
• Health benefits, 401k
• Team member scholarship opportunities and other benefits

Working at a Chick-fil-A® restaurant is more than a job – it’s an opportunity for teamwork and leadership development in a positive, people-focused environment. Most Chick-fil-A restaurants are locally owned and operated by independent, franchised Operators who invest in the future of their Team Members and give back to their communities.