MARKETING INTERN, PET

Kent Consumer Brands Americas, LLC in; Muscatine (IA); On-site; USD 21,000 - 30,000; Full time

Benefits offered by this job

Company Paid Housing

Job summary

KENT Consumer Brands Americas, LLC is seeking a Marketing Intern for Summer 2027 in Muscatine, IA. This hands-on role offers exposure to brand marketing, consumer insights, competitive analysis and market research to support growth.

Ideal candidates are curious, analytical, and eager to contribute. The internship emphasizes real-world learning and collaboration across marketing and sales teams.

Qualifications

• Strong analytical skills and ability to translate data into insights.
• Excellent communication and organizational abilities.
• Familiarity with conducting competitive analyses.
• Comfortable working independently when needed.
• Basic understanding of key marketing principles; two related classes completed.

Responsibilities

• Monitor social listening platforms and identify trends and insights.
• Analyze data from listening tools to inform marketing strategies and content.
• Prepare regular reports highlighting findings, audience behaviors and opportunities.
• Ensure brand materials follow established guidelines and messaging.
• Support cross-functional projects to improve marketing content and spend performance.
• Collaborate with sales to translate insights into actionable recommendations.
• Evaluate competitors and identify opportunities for brands.

Skills

Analytical skills

Communication skills

Organizational skills

Competitive analysis

Independent work

Marketing fundamentals

Education

Marketing/Business degree in progress

Tools

Social listening tools

Job description

MARKETING INTERN, PET (Finance)

Are you passionate about pets and ready to launch your marketing career? KENT Consumer Brands Americas, LLC, a member of the KENT WORLDWIDE™ family of companies, is seeking a Marketing Intern for Summer 2027. In this hands-on role, you'll gain experience in brand marketing, consumer insights, competitive analysis, and market research while helping strengthen our brands and support business growth.

If you're curious, analytical, and eager to make an impact, we'd love to hear from you.

• This position is designed and intended to be performed in Muscatine, IA.
• Company Paid Housing, fully furnished available!

PRIMARY DUTIES & RESPONSIBILITIES:

• Social Listening & Insights
  • Monitor social media platforms, forums, and online communities to identify trends, sentiment, and emerging conversations relevant to our brand and industry.
  • Analyze data from social listening tools to uncover actionable insights that inform marketing strategies, content development, and customer engagement.
  • Prepare regular reports highlighting key findings, audience behaviors, and opportunities for brand engagement.
• Brand Consistency
  • Ensure all marketing materials adhere to established brand guidelines, tone, and messaging standards.
  • Make recommendations to enhance brand consistency across in-store materials, trade shows, consumer touchpoints and sales support materials.
  • Identify gaps to drive promotional ideas and innovation.
• Support Special Projects:
  • Support the Brand team on several special projects to enhance Marketing Content, Identify Product Assortment Opportunities, Analyze Marketing Spend performance and Identity efficiencies, develop Materials to Enhance how the brands show up in front of consumers and customers, etc.
• Competitive Intelligence:
  • Evaluate key competitors 4P's and identify areas of opportunity for our brands.
• Cross-Functional Collaboration
  • Act as the bridge between marketing and sales teams to ensure social listening insights are shared and applied effectively.
  • Translate audience feedback and sentiment into actionable recommendations.

EDUCATION:

• Working toward a degree in Marketing, Marketing Research or Business with Marketing focus

EXPERIENCE & QUALIFICATIONS:

• Strong analytical skills with the ability to translate data into actionable strategies.
• Strong communication, analytical and organizational skills
• Familiarity with conducting competitive analyses
• Comfortable working independently when needed
• Basic understanding of key marketing principles - completion of a minimum of two marketing related classes