Marketing Director: Skilled Nursing Census Growth

Career Strategies; Chicago (IL); On-site; USD 90,000 - 130,000; Full time

Job summary

Career Strategies is seeking a Marketing Director for a Skilled Nursing Facility in Chicago South. You will design and execute marketing strategies to grow census, develop referral partnerships, and influence admissions.

This leadership role requires healthcare marketing experience, strong communication and networking skills, and a proven track record in building relationships with hospitals, physicians, and community partners in the Chicago area.

Qualifications

• Healthcare marketing experience, Skilled Nursing/Long-Term Care/Senior Living preferred.
• Proven success building referral relationships and driving census.
• Strong communication, networking, and relationship-building skills.
• Self-motivated, able to work independently and as part of a team; knowledge of Chicago market preferred.

Responsibilities

• Develop and execute marketing strategies to support census growth
• Build and maintain strong relationships with hospitals, physicians, healthcare providers, and community partners
• Manage referral development efforts and identify new business opportunities
• Conduct community outreach and represent the facility professionally
• Collaborate with admissions and leadership teams to achieve organizational goals
• Track marketing initiatives and referral activity to support growth

Skills

Healthcare marketing

Referral relationships

Networking

Communication

Teamwork

Job description

Career Strategies is seeking a Marketing Director for a Skilled Nursing Facility in Chicago South. You will design and execute marketing strategies to grow census, develop referral partnerships, and influence admissions.

This leadership role requires healthcare marketing experience, strong communication and networking skills, and a proven track record in building relationships with hospitals, physicians, and community partners in the Chicago area.