Marketing Director: Ownership, Autonomy & Growth in MA

Egreenservices; Lowell (MA); On-site; USD 157,000 - 211,000; Full time

Job summary

TechVantage, based in Lowell, MA, is seeking a Marketing Director to own and drive strategic marketing initiatives in the Massachusetts market. You will lead campaigns, align ad spend with revenue, and own the calendar that fills the Lowell, MA pipeline year-round.

The role rewards autonomy and growth, with a schedule that respects a balance between demos, strategy sessions, and team mentoring. Ideal candidates bring a track record of sales-marketing leadership and a deep understanding of MA

Qualifications

• Semrush expertise validated by leaders who would hire you again.
• 11+ years of real-world sales and marketing leadership experience.
• Growth hacking and stress management capabilities to handle high-pressure campaigns.
• Confident written and verbal communicator across email, calls, and in-person meetings.
• Familiarity with operating in a part-time team structure and MA market dynamics.

Responsibilities

• Carry conversations from initial outreach to next steps in the sales funnel.
• Close the loop between ad spend and revenue, dollar for dollar.
• Identify and pursue new business opportunities throughout MA.
• Analyze campaign metrics and optimize spend against revenue targets.
• Sit in on demos and tighten the script after every loss.
• Pull the low-drama case study that closes a stalled Lowell deal.
• Build the campaign calendar that keeps Lowell, MA pipeline full year-round.

Skills

Growth hacking

Confident communicator

Judgment

Marketing strategy

Massachusetts market knowledge

Tools

Semrush

Job description

TechVantage, based in Lowell, MA, is seeking a Marketing Director to own and drive strategic marketing initiatives in the Massachusetts market. You will lead campaigns, align ad spend with revenue, and own the calendar that fills the Lowell, MA pipeline year-round.

The role rewards autonomy and growth, with a schedule that respects a balance between demos, strategy sessions, and team mentoring. Ideal candidates bring a track record of sales-marketing leadership and a deep understanding of MA