Marketing Director

Chick-fil-A; Olathe (KS); On-site; USD 52,000 - 78,000; Full time

Job summary

Chick-fil-A Olathe is seeking a dynamic Brand Marketing Lead to drive local initiatives and represent the restaurant in the community. In this role you will develop annual marketing plans, oversee in-store materials, and ensure campaigns align with restaurant goals.

You will collaborate with Operations, HR, and Leadership to execute events, promotions, and digital outreach while maintaining Chick-fil-A standards and a positive guest experience across all channels.

Qualifications

• Preferred 1-2 years of Chick-fil-A Experience.
• Ability to work open, mid, and closing shifts with the hours needed to meet the needs of the business. Saturday is a required workday. (Ex: as early as 5:00 a.m. or as late as midnight.)
• Duties, assignments, and schedules are subject to change to meet the needs of the business.

Responsibilities

• Excel in a fast-paced environment while prioritizing and making sound business decisions under pressure and in changing situations.
• Build meaningful relationships with our team, schools, businesses, nonprofit organizations, and community partners.
• Effectively plans and communicates marketing initiatives that have an impact on day to day operations.
• Owns, follows, models, and ensures team compliance with all Chick-fil-A Training content.
• Drive the CFA Brand Strategy through engaging and creative social media posts.
• Plan and execute restaurant events, promotional campaigns, and community initiatives.

Job description

Responsibilities & Overview:

Reports to: Executive Directors

Positional oversight: Team Members, Team Trainers, Team Leaders, Shift Leaders, Assistant Directors and Directors.

Guests Come First

• Excel in a fast-paced environment while prioritizing and making sound business decisions under pressure and in changing situations
• Build meaningful relationships with our team, schools, businesses, nonprofit organizations, and community partners
• Effectively plans and communicates marketing initiatives that have an impact on day to day operations
• Owns, follows, models, and ensures team compliance with all Chick-fil-A Training content.
• Ensure execution following the Winning Hearts Everyday Strategy
• Monitor guest engagement and respond professionally across digital platforms.

Passionately Represent the Brand

• Represent Chick-fil-A Olathe as the Brand Ambassador for inside & outside community events.
• Develop annual, quarterly, and monthly marketing plans aligned with restaurant goals.
• Oversee in-store marketing materials, displays, and promotional signage.
• Ensure all marketing initiatives support the restaurant's operational priorities and business objectives.
• Drive the CFA Brand Strategy through engaging and creative social media posts
• Protect the customer experience by ensuring packaging, food presentation, and quality meets or exceeds Chick-fil-A standards.
• Maintain consistency in messaging, visual identity, and guest-facing communications.
• Keeps information private and confidential pertaining to the business.

Serve and Care for Each Other

• Set team goals, share the score visually, and celebrate the wins.
• Attends, leads, and participates in Leadership meetings and ensures that daily training is being completed while providing required support, reporting, and communication.
• Leads a Workgroup.
• Communicate effectively, share ideas, and take a positive approach in all situations.
• Maintain a clean and organized environment.
• Promote restaurant initiatives through consistent internal communication.
• Identify potential leaders and help them develop and grow both operationally and relationally.

Loyal and Dependable Teammate

• Engages positively in partnership with all other departments (Front of House, Back of House, HR, etc.).
• Collaborate with Operations, HR, Training, and Leadership to ensure marketing initiatives are operationally successful.
• Communicate upcoming promotions and campaigns with the Leadership Team.
• Energetic and self-motivated, willing to actively engage Team Members and contribute to a high-performing Leadership Team.

Excel at Execution & Embody our Vision

• Lead fundraising opportunities, sponsorships, donation requests, and community engagement initiatives.
• Able to efficiently manage time, multi-tasking, effective communication, and interpersonal skills.
• Hold Team Members accountable to all policy standards including timeliness, grooming, cell phone usage, uniforms, etc.
• Plan and execute restaurant events, promotional campaigns, and community initiatives.
• Coordinate event logistics, communication, staffing support, and post-event evaluations.
• Research marketing trends and Chick-fil-A best practices.
• Recommend innovative marketing strategies that improve guest engagement and restaurant growth.
• Test and evaluate new marketing initiatives for effectiveness.

Steward our Things and our Growth with Care and Confidence

• Possesses a Growth Mindset while being solutions-oriented, possessing a learning mentality, and remaining teachable.
• Owns expectations related to brand standards and enforces Chick-fil-A Olathe policies and procedures.
• Track marketing performance and recommend improvements based on business results.
• Monitor sales, transaction trends, catering performance, Mobile App engagement, delivery performance, and social media analytics.
• Present marketing performance updates and recommendations to the Leadership Team.
• Drive growth in sales, transactions, catering, Mobile App usage, delivery, and community engagement through measurable marketing initiatives.

Minimum Requirements:

• Preferred 1-2 years of Chick-fil-A Experience
• Ability to work open, mid, and closing shifts with the hours needed to meet the needs of the business. Saturday is a required workday. (Ex: as early as 5:00 a.m. or as late as midnight.)

Duties, assignments, and schedules are subject to change to meet the needs of the business.

Working at a Chick-fil-A® restaurant is more than a job – it’s an opportunity for teamwork and leadership development in a positive, people-focused environment. Most Chick-fil-A restaurants are locally owned and operated by independent, franchised Operators who invest in the future of their Team Members and give back to their communities.