Chick-fil-A Marketing Director

Chick-fil-A; Midlothian (TX); On-site; USD 90,000 - 130,000; Full time

Job summary

Chick-fil-A is seeking a Marketing Director to drive community engagement and sales initiatives. You will oversee restaurant marketing, events, and partnerships, coordinating with local and national teams to execute campaigns, manage a marketing calendar, and align promotions with operational goals.

The role emphasizes building relationships, organizing events, and leveraging marketing channels to grow brand presence and guest traffic.

Qualifications

• Relational skills essential for building community connections.
• Strong organizational abilities to manage multiple initiatives.
• Sales-driven mindset to leverage promotions and drive restaurant performance.
• Experience coordinating events and outreach activities to boost visibility.

Responsibilities

• Oversee day-to-day supervision of the restaurant.
• Lead Marketing efforts, community engagement and promotions.
• Develop and execute marketing strategies to increase visibility and drive sales.
• Coordinate events, school partnerships and fundraisers aligned with values.
• Collaborate with local and national marketing teams on promotions and campaigns.

Skills

Relational skills

Organizational skills

Sales-driven

Event coordination

Social media management

Community outreach

Continuous improvement

Job description

Join our team as a Marketing Director!

As a Marketing Director, you will play a key role in driving the growth of the restaurant by building relationships within the community and supporting sales initiatives. This dynamic position allows you to make a direct impact on the restaurant’s success by overseeing various marketing initiatives, community engagement efforts, and promotional events/activities. Your work will help strengthen the restaurant’s connection with its guests, grow sales, and enhance the brand's presence.

Key Responsibilities:

Community Engagement:

• Coordinate events, school partnerships and fundraisers that align with company values while providing a fun and engaging experience for families and driving restaurant traffic.

Marketing and Promotion:

• Promote new and seasonal menu items through various marketing channels to drive interest and sales.
• Respond to guests through various platforms, promoting events and addressing customer inquiries.
• Coordinate with local and national marketing teams to execute promotions and campaigns.
• Create marketing calendar that balances seasonal promotions ,community engagement, and operational priorities

Strategic Growth:

• Develop and execute marketing strategies to increase restaurant visibility and drive sales.
• Collaborate with the restaurant team to align marketing initiatives with overall operational goals.
• Analyze sales trends and marketing performance to identify opportunities for growth.

We are looking for individuals who:

• Are relational and excel at building strong connections within the community.
• Possess strong organizational skills and are capable of managing multiple marketing initiatives.
• Are sales-driven and can leverage promotions to increase business performance.
• Have experience in event coordination, social media management, or community outreach.
• Show a commitment to continuous improvement and personal growth.

Main Responsibilities of a Restaurant Director

• Responsible for every aspect of the day to day supervision of the restaurant
• Responsible for specific area of the business - Marketing
• Responsible for the safety of the team, guests, and food.

Responsibilities of a Restaurant Director

• Oversee restaurant supervisors, team members and operations to better ensure a quality experience.
• Writes and executes Business Plan for their area of ownership, quarterly, to establish short-term goals that align with annual business goals.
• Adhere to and be able to explain all CFA policies and procedures in a clear and articulate manner.
• Must be able to hold yourself and your team accountable for all policies & procedures.
• Provide feedback to the Directors and/or the Executive Team on progress toward goals, challenges, and growth opportunities.
• Available to work 40 hours a week.
• Available to work day and night shiftsand available to close (6am-11pm), as well as holidays, Fridays and Saturdays.
• Has oversight & facilitates the approval of shift positions to ensure consistency and quality for the teams working.
• Ensure all tasks assigned to supervisors are complete both before, during, and after shifts. (i.e., cleaning properly, deposits, and stocking to be ready for the next shift, etc.)
• Make sure communication for any next day operations has been completed.
• Make sure closing of facility is completed properly each night. Must be clean and well stocked to prepare for the next business day.
• Show continuous improvement over time.
• Training and supervising staff.
• Handling customer complaints.
• Maximizing profitability and productivity.
• Motivating staff to meet targets.
• Setting sales targets.
• Ensuring compliance with food safety and health regulations.

Working at a Chick-fil-A® restaurant is more than a job – it’s an opportunity for teamwork and leadership development in a positive, people-focused environment. Most Chick-fil-A restaurants are locally owned and operated by independent, franchised Operators who invest in the future of their Team Members and give back to their communities.