Marketing Director

24 Seven Talent; New York (NY); Sur place; USD 180 000 - 270 000; Plein temps

Résumé du poste

24 Seven Talent is seeking a Marketing Director to shape go-to-market for priority services and acquisitions. This senior, enterprise-wide role reports to the Chief Marketing and Communications Officer and partners with regional directors and industry leaders to turn business priorities into positioning and messaging.

You will develop campaigns, launch strategies, and differentiated value propositions, guiding marketing plans across regions and audiences.

Qualifications

• Bachelor's degree in marketing, business, communications or related field.
• 15+ years of experience in marketing strategy, management consulting, professional services or a related field.
• Track record developing and implementing marketing strategies for new services, capabilities, industries, acquisitions or business lines, tied to commercial outcomes.
• Strong background in competitive analysis, market insight, positioning, messaging and value proposition development.
• Experience advising senior business leaders.
• Experience in a complex, matrixed, global organization.
• Strong understanding of B2B marketing and professional services or relationship-led businesses.
• Experience building repeatable frameworks, tools and processes.
• Strong business judgment and financial acumen, with excellent research, analytical and problem-solving skills.
• Excellent written and verbal communication; able to simplify complex ideas and communicate them with conviction.
• Proven ability to align stakeholders, build trust across levels and drive decisions.
• Strong project management skills; comfortable working autonomously across multiple priorities.

Responsabilités

• Develop marketing strategies for acquisitions, new services, industries, capabilities and priority offerings.
• Translate business objectives, market opportunities and client needs into clear positioning strategies and marketing plans.
• Partner with insights and industry leaders to identify the themes, audiences and market moments where the firm can lead.
• Shape launch strategies and integrated plans that drive growth, market relevance and client engagement.
• Conduct market research and develop differentiated positioning and messaging.
• Build value propositions that articulate the client need, the firm's distinctive strengths and the value of engaging it.
• Turn complex offerings and expertise into compelling, audience-specific narratives.
• Develop messaging frameworks and core content to support campaigns.
• Keep messaging consistent across internal and external channels while tailoring it for specific audiences.
• Define objectives and success measures for industry and capability marketing initiatives.
• Use performance insights to refine positioning, channels, content and investment decisions.
• Create planning frameworks, templates and processes that improve coordination across marketing, insights, industry and capability teams.
• Build and share institutional knowledge about what earns attention and credibility with senior audiences.

Connaissances

Marketing strategy

Executive stakeholder management

B2B marketing

Growth marketing

Messaging and positioning

Formation

Bachelor's degree in marketing, business, communications or related field

MBA (preferred)

Outils

PowerPoint

CRM (e.g., Salesforce)

Marketing automation (e.g., Marketo)

Description du poste

One of our clients is seeking a Marketing Director to shape how its priority services, capabilities, industries and acquisitions go to market. The firm is privately held, partner-owned, and serves leading multinationals, mid-cap companies and private equity and venture capital firms through 47 offices worldwide.

This is a senior, enterprise-wide role that reports to the Chief Marketing and Communications Officer. You'll act as a strategic partner to business and go-to-market leaders, turning business priorities and market opportunities into clear positioning, compelling messaging and actionable marketing plans. You'll work closely with regional Marketing Directors, Commercial Strategy & Insights teams, Industry and Capability Leaders and consultants to align regional activation with firmwide strategy aimed at board and CEO audiences. The role balances strategic judgment with hands‑on execution.

Responsibilities

• Develop marketing strategies for acquisitions, new services, industries, capabilities and priority offerings
• Translate business objectives, market opportunities and client needs into clear positioning strategies and marketing plans
• Partner with insights and industry leaders to identify the themes, audiences and market moments where the firm can lead
• Shape launch strategies and integrated plans that drive growth, market relevance and client engagement
• Conduct market research and develop differentiated positioning and messaging
• Build value propositions that articulate the client need, the firm's distinctive strengths and the value of engaging it
• Turn complex offerings and expertise into compelling, audience-specific narratives
• Develop messaging frameworks and core content to support campaigns
• Keep messaging consistent across internal and external channels while tailoring it for specific audiences
• Define objectives and success measures for industry and capability marketing initiatives
• Use performance insights to refine positioning, channels, content and investment decisions
• Create planning frameworks, templates and processes that improve coordination across marketing, insights, industry and capability teams
• Build and share institutional knowledge about what earns attention and credibility with senior audiences

Qualifications

• Bachelor's degree in marketing, business, communications or a related field
• 15+ years of experience in marketing strategy, management consulting, professional services or a related field
• Track record developing and implementing marketing strategies for new services, capabilities, industries, acquisitions or business lines, tied to commercial outcomes
• Strong background in competitive analysis, market insight, positioning, messaging and value proposition development
• Experience advising senior business leaders
• Experience in a complex, matrixed, global organization
• Strong understanding of B2B marketing and professional services or relationship-led businesses
• Experience building repeatable frameworks, tools and processes
• Strong business judgment and financial acumen, with excellent research, analytical and problem-solving skills
• Excellent written and verbal communication; able to simplify complex ideas and communicate them with conviction
• Proven ability to align stakeholders, build trust across levels and drive decisions
• Strong project management skills; comfortable working autonomously across multiple priorities

Preferred Experience

• Advanced degree (MBA or similar)
• Enterprise marketing experience aimed at C-suite audiences, ideally boards and CEOs
• Curious, pragmatic and entrepreneurial approach