Marketing Director

Capstone Search Advisors; Cleveland (OH); On-site; USD 130,000 - 150,000; Full time

Job summary

A growth-oriented organization is seeking a Director of Marketing to lead strategic marketing initiatives across e-commerce, consumer branding, and B2B channels. The ideal candidate will have 8-12 years of marketing experience with proven success in growing direct-to-consumer and digital commerce platforms. Responsibilities include managing marketing strategies, driving customer engagement, and collaborating with cross-functional teams. This position offers a salary range of $130,000.00 to $150,000.00 per year, ideal for a strategic and data-driven marketing professional.

Qualifications

• 8–12 years of progressive marketing experience, including leadership roles.
• Proven success growing Amazon and DTC channels with measurable ROI.
• Experience in consumer packaged goods, performance brands, or sports-related marketing preferred.

Responsibilities

• Lead strategy and execution for Amazon and direct-to-consumer sales channels.
• Drive customer acquisition, retention, and lifetime value through paid media and influencer marketing.
• Manage event marketing and partnership activations to expand brand awareness.

Skills

E-commerce expertise

Digital advertising

Content optimization

Analytical skills

Leadership

Communication

Collaboration

Strategic thinking

Education

Bachelor’s degree in Marketing, Business, or related field

Advanced degree preferred

Job description

Capstone Search Advisors provided pay range

This range is provided by Capstone Search Advisors. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$130,000.00/yr - $150,000.00/yr

Capstone Search Advisors is partnering with a growth-oriented organization to identify a Director of Marketing to lead strategic marketing initiatives across e-commerce, consumer branding, sports-related partnerships, and commercial B2B channels.

This is a senior leadership role for a data-driven and creative marketing professional with experience scaling direct-to-consumer and digital commerce platforms while also supporting commercial and institutional market growth.

Key Responsibilities

E-Commerce & Digital Growth

• Lead strategy and execution for Amazon and direct-to-consumer sales channels
• Drive customer acquisition, retention, and lifetime value through paid media, influencer marketing, and retargeting
• Optimize digital content, product listings, and storefront experiences for conversion and brand consistency
• Conduct competitive analysis and market research to inform positioning and growth strategy
• Leverage analytics to continuously improve ROI and performance

Sports & Consumer Brand Integration

• Utilize professional and collegiate sports relationships to strengthen consumer brand credibility
• Develop ambassador, sponsorship, and co-marketing campaigns
• Translate professional-level performance validation into compelling consumer storytelling
• Manage event marketing and partnership activations to expand brand awareness

Commercial & B2B Marketing

• Build and execute marketing strategies targeting hospitality, healthcare, institutional, and industrial customers
• Develop B2B marketing collateral including case studies, technical documentation, and digital assets
• Support Sales through lead generation, account-based marketing, and channel enablement
• Increase brand presence through trade shows, industry partnerships, and targeted digital campaigns
• Own the overall marketing strategy, budget, and KPIs
• Lead and mentor a cross-functional marketing team
• Ensure consistent brand messaging across consumer, commercial, and partnership channels
• Collaborate with Sales, Product, and Operations to align go-to-market execution

Qualifications

Education

• Bachelor’s degree in Marketing, Business, or a related field required
• Advanced degree preferred

Experience

• 8–12 years of progressive marketing experience, including leadership roles
• Proven success growing Amazon and DTC channels with measurable ROI
• Experience in consumer packaged goods, performance brands, or sports-related marketing preferred
• Strong background in B2B marketing within commercial or institutional environments
• Demonstrated ability to translate enterprise or professional relationships into consumer growth

Skills

• Expertise in e-commerce, digital advertising, and content optimization
• Strong analytical and performance-measurement capabilities
• Excellent leadership, communication, and cross-functional collaboration skills
• Strategic thinker with a hands-on, results-oriented mindset

Seniority level

• Director

Employment type

• Full-time

Job Function

• Marketing, Sales, and Advertising

Industries

• Chemical Manufacturing and Business Consulting and Services