Marketing Digital Intern

Werner Management Inc; Omaha (NE); Hybrid; USD 21,000 - 30,000; Full time

Benefits offered by this job

Medical plans

Dental plans

Vision plans

401(k) plan

Stock purchase plan

Paid time off

Life insurance

Disability plans

Other supplemental coverage

Job summary

Werner Enterprises, Inc. offers a paid internship at our Corporate Headquarters in Omaha, Nebraska, with some remote and off-site opportunities.

The program provides dedicated job training, real-world experience and exposure to marketing, journalism or graphic design fields. You’ll design and execute targeted email campaigns in Salesforce Marketing Cloud, work on data hygiene and audience segmentation, analyze performance, and support events with on-site participation.

Qualifications

• Currently pursuing a Bachelor’s or Master’s degree in Marketing or a related field.
• A passion for marketing, branding and communications.
• The ability to work in a fast-paced, dynamic environment.
• An interest in the transportation industry is a bonus.

Responsibilities

• Design, build and execute targeted email marketing campaigns within Salesforce Marketing Cloud.
• Manage audience segmentation, data hygiene and journey builder workflows for personalized messaging.
• Track, analyze and report key metrics (open rates, CTR, conversions) using marketing analytics tools.
• Conduct A/B testing of email copy, design, and CTAs to optimize campaigns.
• Coordinate with sales and operations to align lead scoring and CRM data integration.
• Support company events through pre-campaign promotion, registrations and on-site execution.
• Capture and edit multimedia content (photos, short videos) for social and internal use.
• Research industry trends to inform content strategy and marketing initiatives.
• Translate campaign analytics into actionable ROI insights for digital and live activations.

Skills

Marketing passion

Fast-paced environment

Transportation industry interest

Education

Bachelor’s or Master’s in Marketing or related field

Tools

Salesforce Marketing Cloud

Marketing analytics tools

Job description

Internship Overview:

Paid internship that includes dedicated job training and learning opportunities

Located at our Corporate Headquarters in Omaha, Nebraska (some remote and off-site opportunities may be available)

Collaborative, inclusive work environment

Real-world experience

Paid housing/housing assistance may be available

Marketing, Journalism or Graphic Design major required

Responsibilities:

• Designing, building and executing targeted email marketing campaigns within Salesforce Marketing Cloud
• Managing audience segmentation, data hygiene and journey builder workflows to deliver personalized messaging
• Tracking, analyzing and reporting on key performance metrics from marketing campaigns and website (open rates, CTRs and conversion rates) using marketing analytics tools
• Continuous A/B testing of email copy, design layouts and call-to-action buttons to optimize campaign performance
• Partnering with sales and operations teams to align lead scoring and customer data between Marketing Cloud and core Salesforce CRM
• Supporting various company events through pre-campaign promotion, registration management and on-site execution
• Capturing and editing multi-media content, such as photos and short-form video from company events, for social and internal communications
• Conducting industry research to inform new articles, content strategy and marketing initiatives
• Translating campaign analytics into actionable insights to improve ROI across digital channels and live event activations

Qualifications:

• Currently pursuing a Bachelor’s or Master’s degree in Marketing or a related field.
• A passion for marketing, branding and communications.
• The ability to work in a fast-paced, dynamic environment.
• An interest in the transportation industry is a bonus.

Internship Development Activities:

• Lessons with Leaders Sessions
• Mentor Program
• Intern Activities
• Community Support Events
• Networking
• Summer Project Proposal and Presentation

Benefits:

• medical plans
• dental plans
• vision plans
• 401(k) plan
• stock purchase plan
• paid time off
• life insurance
• disability plans
• other optional supplemental coverage

Werner Enterprises provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, marital status, genetic information or veteran status or other status protected by law.

We encourage applicants of all ages as we do not discriminate on the basis of an applicant's age.

All information collected will be handled and retained as explained in the Privacy Policy.

Company Overview:

Werner Enterprises, Inc. delivers superior truckload transportation and logistics services to customers across the United States, Mexico and Canada. With 2025 revenues of nearly $3.0 billion, a modern truck and trailer fleet, more than 14,500 talented associates and our innovative Werner EDGE technology, we are an essential solutions provider for customers who value the integrity of their supply chain and require safe and exceptional on-time service.

Werner provides Dedicated and One-Way Truckload services as well as Logistics services that include truckload brokerage, freight management, intermodal and final mile.

Werner embraces inclusion as a core value and manages key risks and opportunities through a balanced sustainability strategy.