Marketing Data Science Manager — Growth & Attribution Lead

Fora (Interview Calendar); New York (NY); On-site; USD 150,000 - 190,000; Full time

Benefits offered by this job

Unlimited vacation

Health Insurance

Dental & Vision Insurance

Wellhub Memberships

401k plan with company match

Commuter Benefits

Supplemental Life Insurance

Stock Options

Job summary

Fora is building a Marketing Data Science team in New York City. This manager role leads a team of data scientists focused on optimizing the full customer lifecycle across Fora’s three-sided marketplace, driving incrementality, attribution, MMM, and predictive value models.

The role combines hands-on technical work with people leadership, partnering with Growth and Marketing to shape channel strategy, measurement standards, and scalable analytics culture at Fora.

Qualifications

• 7+ years in data science, marketing science, or analytics with 2+ years managing data scientists or analysts.
• Deep marketing measurement expertise — incrementality testing, experiment design, causal inference, attribution, and MMM.
• Track record of building or scaling a marketing measurement function.
• Hands-on depth: SQL and Python or similar.
• Experience with ML models in production (LTV, propensity).
• Experience with modern cloud data stack and data modeling best practices.
• Experience using LLM tools to accelerate analysis.
• History of hiring and developing data talent.
• Strong communication with senior stakeholders.

Responsibilities

• Lead and grow the Marketing Data Science pillar and team in partnership with Growth.
• Set pillar objectives with marketing leadership and own delivery.
• Own Fora’s marketing measurement approach and standards.
• Collaborate with CMO on channel investment and lifecycle strategy.
• Review models/experiments, unblock hard problems, ensure quality.
• Help shape the broader Data Science & Analytics function.

Skills

Marketing science

SQL

Python

LTV modeling

Attribution

Media mix modeling

Team leadership

Communication

Tools

BigQuery

dbt

Hex

Airbyte

OpenAI tools

Job description

Fora is building a Marketing Data Science team in New York City. This manager role leads a team of data scientists focused on optimizing the full customer lifecycle across Fora’s three-sided marketplace, driving incrementality, attribution, MMM, and predictive value models.

The role combines hands-on technical work with people leadership, partnering with Growth and Marketing to shape channel strategy, measurement standards, and scalable analytics culture at Fora.