Marketing Data & Analytics Leader

PMI (Project Management Institute)

Springton Pointe Woods (PA)

On-site

USD 150,000 - 210,000

Full time

4 days ago
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Benefits offered by this job

Competitive compensation
Global exposure
Career development opportunities

Job summary

PMI is seeking a Manager of Marketing Data and Analytics to own the business data architecture and metric definitions behind Marketing's numbers. You will lead a team of analysts, design analytical data models, and ensure data accuracy across Snowflake, BI, and natural-language analytics.

The role requires advanced SQL skills, strong leadership, and the ability to partner with Product and Marketing to define measurable funnels, CAC/CPA, and ROAS metrics.

Qualifications

  • 10+ years in marketing analytics or related disciplines with prior analytics team leadership.
  • Hands-on technically with analytics leadership and ability to guide engineers.
  • Experience with ETL/ELT, data transformations, and data quality controls.
  • Experience with CRM, marketing, digital, commerce, and transactional systems.

Responsibilities

  • Lead a team of three to four analysts across marketing, customer, and performance analytics.
  • Design analytical data models and validate them for engineering teams.
  • Govern Marketing's analytical products in enterprise BI platforms.
  • Partner with Product and Marketing to define measurable funnels and signals.

Skills

Advanced SQL
Data Modeling
Team Leadership
Analytics
Snowflake

Tools

Snowflake
dbt
Looker
Python

Job description

PMI is seeking a Manager of Marketing Data and Analytics to own the business data architecture and metric definitions behind Marketing's numbers. You will lead a team of analysts, design analytical data models, and ensure data accuracy across Snowflake, BI, and natural-language analytics.

The role requires advanced SQL skills, strong leadership, and the ability to partner with Product and Marketing to define measurable funnels, CAC/CPA, and ROAS metrics.

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