Marketing Data Analyst - In House Creative Agency

Citi; Chicago (IL); On-site; USD 115,000 - 172,000; Full time

Benefits offered by this job

Medical, dental & vision coverage

401(k)

Paid holidays

Job summary

Citi in Schaumburg, IL is seeking a senior analytics and insights professional to drive data-informed marketing strategies. The role requires expert reporting and presentation skills, plus hands-on experience with Tableau and SQL.

You will collaborate with internal clients to gather performance results, forecast trends, and deliver concise, impactful insights that shape creative decisions and strengthen campaigns. A strong leadership mindset and ability to manage multiple campaigns are essential.

Qualifications

• 8–10 years of related work experience in a digital agency environment.
• Strong reporting and presentation skills.
• Expert MS Office applications, especially Excel, Word and PowerPoint.
• Experience using Tableau.
• Knowledge of SQL, Python and/or R is a plus.
• Ability to report data and metrics with dashboards.

Responsibilities

• Monitor and forecast trends to inform marketing creatives.
• Collect performance results from internal clients and report findings.
• Develop a system for gathering and analyzing data, establishing baselines.
• Uncover customer insights from performance data to advise copy and design.
• Lead lunch and learns with the in-house team on marketing best practices.
• Present key learnings to senior-level audiences.
• Synthesize information from multiple sources into a central, compelling story.
• Work with stakeholders to understand the strategy behind the key message.

Skills

Analytics storytelling

Reporting

Presentation skills

MS Excel

MS Word

MS PowerPoint

Education

Bachelor’s degree in Business/Marketing/Advertising/related field

Master’s degree preferred

Tools

Tableau

SQL

Python

R

Job description

Key Responsibilities

• Monitor and forecast trends to integrate into marketing creatives
• Work closely with internal clients to collect performance results on in-house agency produced deliverables and report on the findings
• Collect competitor work samples, identify key takeaways, and share with the team
• Develop and implement a system for gathering and analyzing data, establishing baselines
• Uncover customer insights through performance result analysis to advise copy and design and strengthen engagement
• Lead lunch and learns with the in-house team and with marketing partners on marketing best practices
• Present key learnings in a concisely and comprehensively to a senior-level audience
• Think strategically to understand business needs and recommend ways of executing them through creative deliverables
• Distill information from multiple sources and synthesize it into one central, compelling story
• Work with internal clients to understand the strategy behind the key message
• Effectively manage time to track multiple active campaigns, delivering high quality work

Qualifications

• Bachelor’s degree in Business, Marketing, Mass Communication/Advertising, or related field.
• Experience in financial services is a plus.
• 8-10 years of related work experience (digital agency environment preferred), exceptional reporting and presentation skills
• Excellent written and verbal communication skills
• Expert in MS Office applications, especially Excel, Word and PowerPoint
• Experience using Tableau software.
• Knowledge in SQL, Python and/or R is a plus.
• Must have a strong ability to report data and metrics comprehensively, leveraging analytical apps and dashboards for clear visualization and insights.
• Adept at gleaning customer insights from creative performance data to inform strategy
• Adaptable, Bold, Collaborative, Courageous and Determined and operates with a lot of empathy both in internal interactions and the clients
• Experience presenting to senior leaders
• Expert at reporting on market trends and performance data analysis to strengthen campaigns
• Ability to work with the key business stakeholders, understand the central strategy and work with a team to execute effectively
• Passion for analytical thinking and making complex data clear
• An independent leader that’s a self-starter with strong organizational skills
• Eagerness to work in a fast-paced environment
• Strong sense of urgency to meet or exceed deadline expectations
• Tech savvy; able to quickly adapt to new technology and assist team members in troubleshooting issues

Education

Bachelor’s/University degree, Master's degree preferred

Job Family Group

Marketing

Job Family

Communication & Creative Services

Time Type

Full time

Primary Location

Schaumburg Illinois United States

Salary

Primary Location Full Time Salary Range: $114,720.00 - $172,080.00

Benefits

• Citi offers competitive employee benefits, including: medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs.
• Citi also offers paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays.
• In addition to salary, Citi’s offerings may also include, for eligible employees, discretionary and formulaic incentive and retention awards.

Available offerings may vary by jurisdiction, job level, and date of hire.

Automated Processing and AI We use automated processing, including artificial intelligence, for our legitimate business interests (or our reasonable and appropriate business purposes) to identify and align the candidate's skills and abilities with a specific job opening. Additionally, if you so choose, or consent, we can match your skills and abilities to other suitable roles at Citi. Importantly, all our hiring processes and decisions, including determining your suitability for a role, are conducted, checked, and decided by individuals. Our automated processing and AI do not involve relying on automatic or autonomous decision-making. Please refer to any Jurisdictional Considerations, with specific provisions for your country (where relevant) for further details. Illinois residents – AI Notice and Right

Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law. If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi. View Citi’s EEO Policy Statement and the Know Your Rights poster.