Marketing/Creative/Product Design - Influencer Marketing Manager

TalentBurst; San Francisco (CA); Remote; USD 80,000 - 120,000; Full time

Job summary

A leading company is seeking an experienced Influencer Marketing Manager to spearhead influencer programs for their AI-powered search tool and other brand campaigns. This role involves developing and executing campaigns across various platforms, collaborating with creative teams, and managing budgets and timelines. The ideal candidate will have a strong background in influencer marketing, project management, and a knack for creating engaging content that resonates with target audiences.

Qualifications

• 5–7 years of influencer marketing experience.
• Strong understanding of creator partnerships and content trends.

Responsibilities

• Develop and lead influencer marketing campaigns.
• Manage campaign timelines, budgets, and reporting.
• Collaborate with agency partners on creator sourcing.

Skills

Influencer Marketing

Project Management

Communication

Organization

Job description

Title: Marketing/Creative/Product Design - Influencer Marketing Manager
San Francisco, CA / Remote
Location: 6 months plus possible extension

Job Description:
About the Role
We're looking for an experienced Influencer Marketing Manager to lead the development and execution of influencer programs supporting ***Dash—our AI-powered universal search tool—and other core Client brand campaigns. In this role, you'll own end-to-end campaign strategy and execution, while working cross-functionally with creative, comms, and product marketing teams. You'll partner with a creative agency and external creators to craft campaigns that drive awareness and consideration of Client products—developing engaging, insight-led content that resonates with key target audiences.

Key Responsibilities
- Develop and lead influencer marketing campaigns, partnering with tech, business, and productivity creators to drive brand awareness and consideration of ***Dash and other core client initiatives
- Execute campaigns across multiple platforms including YouTube, Instagram, TikTok, Substack, and LinkedIn
- Collaborate with agency partners on creator sourcing, outreach, contracting, and execution
- Develop creative briefs that guide influencer content and align with campaign objectives
- Work cross-functionally with comms, brand, and paid media teams to align on messaging, targeting, and amplification strategies
- Manage campaign timelines, budgets, approvals, and reporting
- Track performance and optimize in real time; compile post-campaign insights and learnings

Qualifications
- 5–7 years of influencer marketing experience, with a proven track record of leading and executing end-to-end campaigns—familiarity with AI, SaaS, or B2B productivity tools is a plus.
- Strong understanding of creator partnerships, content trends (especially TikTok, Instagram, and YouTube)
- Proven ability to work cross-functionally and manage multiple stakeholders
- Exceptional organizational, communication, and project management skills
- Experience managing campaigns that blend product education and storytelling
- Experience working at an Influencer Marketing Agency is a plus