Marketing Coordinator — SaaS & Higher Ed Campaigns

Ad Astra Info Systems Llc; Overland Park (KS); On-site; USD 45,000 - 65,000; Full time

Benefits offered by this job

401(k) with Profit Sharing

Flexible Time Off

Office Dog

Job summary

Ad Astra Info Systems Llc in Overland Park, Kansas is seeking a Marketing Coordinator to develop and execute marketing communications that support universities in improving degree completion through planning and scheduling analytics. You will write advertising and email content, manage social channels, coordinate industry conferences, and plan client events.

The role requires AI usage, brand consistency, and strong writing skills.

Qualifications

• Bachelor's degree in marketing, communications, English, journalism, or related field.
• 3–5 years of experience in marketing, communications, or related role, preferably in a B2B, SaaS, or higher education environment.
• Demonstrated experience writing ad copy and email campaigns that have been published.
• Experience managing brand social media accounts, including content calendars and analytics.
• Experience planning and executing events, ranging from trade shows to hosted client events.
• Excellent writing, editing, and proofreading skills, with working knowledge of AP style.
• Experience utilizing AI to improve job performance.
• Experience with marketing automation platforms (HubSpot, Marketo, Pardot, Mailchimp).

Responsibilities

• Writes and edits copy for paid search, paid social, display, and trade publication advertising, including multiple variations for A/B testing.
• Plans and maintains a monthly social media content calendar for LinkedIn, X, Facebook, Instagram, and YouTube.
• Writes, schedules, and publishes social media content, and creates basic graphics and short-form video using Canva or similar tools.
• Coordinates marketing for the company's participation in 10-15 industry conferences annually.
• Plans and executes client events, user conferences, receptions, and webinars from concept through post-event follow-up.
• Maintains marketing assets, templates, and the brand library.
• Measures event ROI and provides recommendations for future event planning.

Skills

Ad copy writing

Email campaigns

Social media management

Event planning

AI in marketing

Marketing automation tools

Brand management

Analytics

Education

Bachelor's degree in marketing, communications, English, journalism, or related field

Tools

HubSpot

Marketo

Pardot

Mailchimp

Canva

Adobe Creative Cloud

Salesforce

Job description

Ad Astra Info Systems Llc in Overland Park, Kansas is seeking a Marketing Coordinator to develop and execute marketing communications that support universities in improving degree completion through planning and scheduling analytics. You will write advertising and email content, manage social channels, coordinate industry conferences, and plan client events.

The role requires AI usage, brand consistency, and strong writing skills.