Marketing Coordinator – Real Estate & Community Campaigns

GFO Home; Austin (TX); On-site; USD 45,000 - 65,000; Full time

Job summary

GFO Home is seeking a Marketing Coordinator to collaborate with the Director of Corporate Marketing and support all divisions in Austin and DFW. You will help brainstorm, execute, and manage community-specific campaigns, update inventories, and coordinate digital assets.

The role requires 2-4 years of marketing experience, proficiency in MS Office, Canva, and familiarity with MLS data and CRM systems. Weekend events may be required occasionally.

Qualifications

• 2-4 years of marketing experience.
• Proficiency with MS Office including Teams and Excel.
• Familiarity with Google Forms, Sheets.
• Experience with MLS data and website data entry preferred.
• Familiarity with Canva for social media assets.

Responsibilities

• Brainstorm, coordinate, create and execute community-specific marketing initiatives to increase sales traffic and revenue.
• Collaborate with division sales teams to prioritize information needs.
• Maintain website floorplans, IPMs, home inventory, and community updates.
• Manage marketing requests and collateral, digital assets, and promotional items.
• Load and audit photos on website and MLS; ensure content accuracy.
• Perform website and MLS audits; update pricing, inventories, statuses.
• Use Lasso CRM for email marketing campaigns and reporting.
• Maintain marketing supplies inventory at corporate and division levels.
• Assist in new community openings and event execution.
• Create email marketing, social media/website updates, and marketing materials.
• Occasional weekend hours for model grand openings or events.

Skills

Marketing coordination

CRM (Lasso)

MLS data entry

Canva

Social media

MS Office

Google Sheets

Email marketing

Tools

Lasso CRM

MLS

Google Forms

Google Sheets

Website CMS

MS Teams

Job description

GFO Home is seeking a Marketing Coordinator to collaborate with the Director of Corporate Marketing and support all divisions in Austin and DFW. You will help brainstorm, execute, and manage community-specific campaigns, update inventories, and coordinate digital assets.

The role requires 2-4 years of marketing experience, proficiency in MS Office, Canva, and familiarity with MLS data and CRM systems. Weekend events may be required occasionally.